Branding

Centrul Fericirii Bucuresti enters the aesthetics & wellness FIT4YOU network

Florina Onetiu, main shareholder of the Happiness Center (Centrul Fericirii), the first integrative transformation center in Romania, announces the sales of the social parts towards the aesthetics & & wellness FIT4YOU network. Launched…

Angela Coman (Belle Maison Spa): “We opted for a modern, contemporary font, in line with our spa concept”

The end of the year brings a new image for Belle Maison Spa, located in Bucharest’s busy city center. AdHugger.net was curious to find out more about the strategy behind the change and…

Golin and iSense researched how much CSR matters for Romanian consumers

A study made by Golin Romania and iSense Solution aimed to find out how important is, for Romanian consumers, that the brand they buy or the company they interact with is actively involved…

Romanian Biofarm prepares to celebrate a century of existence with a new brand identity

Biofarm prepares to celebrate 100 years with a new brand identity and slogan, to satisfy the exigences of more and more sophisticated consumers. Our clients become more and more sophisticated, more attentive to…

Cheil | Centrade reorganizes after Mona Opran’s new venture in strategic consulting

Mona Opran, COO Cheil | Centrade South East Europe, is leaving the Southeastern Europe hub of Cheil after 15 years with Centrade group, to start a new chapter in her already prodigious career….

Horizon FCB help Dubai South’s VIP Terminal become an architectural icon

Horizon FCB’s Dubai agency have been celebrated at the only two globally recognised luxury awards for their contribution to Dubai South’s new VIP Terminal Dubai South is an emerging master-planned city leveraging its strategic…

Amstel and Serviceplan Spain commissioned contemporary Spanish artists and designers to create unique labels

Amstel and Serviceplan Spain have commissioned contemporary Spanish artists and designers to create unique labels for the Valencian beer. A total of 6 million bottles with the specially designed artist labels were distributed…

BT launched its biggest brand campaign in 20 years, ‘Beyond Limits’

BT launched its biggest brand campaign in 20 years ‘Beyond Limits’ reveals the company’s ambition to help families and communities across the UK, and companies in Britain and around the world, to remove…

Knowhow share: The natural fit of content and KPIs

With the rise of Social media platforms, new and better ways appeared to distribute content. And there are not only new distribution means that appeared, but also new ways one can drive engagement….

Uber and LinkedIn enter Interbrand’s 2019 Best Global Brands Report, Facebook out of top 10, Apple, Google, Amazon keep the podium

Uber and LinkedIn joined the ranks of the world’s most valuable brands as they made their debut in the 2019 Interbrand Best Global Brands Report. But 20th edition of the Best Global Brands report…

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