Business

After 2 years of PR and 20+ in journalism, Cristi Dimitriu launches a PR agency, Plurivox

After working in PR for the last 2 years, Cristi Dimitriu, professional with over 20 years of experience in Romanian news agency field, decided to launch his own PR agency, Plurivox, in partnership…

Shutterstock’s new ad campaign aims to inspire the world with stock

Shutterstock, leading global technology company offering high-quality assets, tools and services through its creative platform, announced it is launching its first brand marketing campaign in six years. The ‘It’s not stock, it’s Shutterstock™’…

Murat Kalafat (Criteo): “Personalization is a key driver for better user experience”

Murat Kalafat is the Managing Director Turkey and Eastern Europe at Criteo. In this position, he oversees all the existing and new business of Criteo in Turkey and Eastern Europe. Previously, he was…

Appetite Creative’s predictions on 2019’s digital trends

As 2018 draws to a close,  Jenny Stanley, Founder and CEO of Appetite Creative Solutions, gives her predictions of what lies ahead for the digital advertising industry in 2019. Google Marketing Platform During 2018,…

Yuki Kani took over the Creative Director help at BETC Etoile Rouge

Yuki Kani joined BETC Etoile Rouge as Creative Director and part of the creative teams helmed by Executive Creative Director Jasmine Loignon. After graduating from the Tama Art University in Tokyo, Yuki begun…

Decathlon launches Sports Experiences national project in Romania

Starting January 2019, Decathlon raises the bar in its Romanian mission to make sports accessible to as many people as possible and launches the national project Sports Experiences. For this project, the French…

Elaine Chew joins Serviceplan Malaysia as General Manager

Serviceplan Malaysia have reinforced their leadership team with the appointment of Elaine J. Chew as Managing Director. Following the recent strengthening of the leadership team at Serviceplan Greater China, Serviceplan Group have more good…

Merger on Romanian ad market: GMP Advertising and Webstyle merge under Bogdan Nitu’s leadership

Romanian agencies GMP Advertising and Webstyler announced their merger, with Bogdan Nitu being appointed General Manager of the newly formed entity, named GMP+Webstyler. The merger of the 2 agencies is based on a new…

Revolut scores European banking licence

Revolut has today unveiled plans for full current accounts, consumer lending and commission-free stock trading, as the London-based fintech is granted a European banking licence. Revolut will begin implementing the licence next year,…

Romanian town Oradea approaches Brandient for the development of its destination brand

Brandient was contacted by the Association for Promoting Tourism in Oradea and Region (APTOR) for the conceptualization and consolidation of Oradea’s destination brand. The project symbolically started on December 1st, with the project…

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