Business

At Romania’s Centenary, Penny Market launched 100 products to match Romanians’ taste

In the year Romania celebrates The Centenary, Penny Market launched, under Hanul Boieresc (transl. Noble’s Inn) brand, 100 unique products based on recipes matchin Romanians’ taste during the last decades. The new products…

8 startups will join the second batch of Techcelerator program and will get early stage investment from GapMinder

Techcelerator, the accelerator in Romania that supports financially tech startups via its exclusive partner, GapMinder, finalized the selection of the best applications for the second round of the program. These will benefit from…

Jorg Riommi, appointed Chief Creative Officer Publicis Groupe Central Eastern Europe

Jorg Riommi, currently Chief Creative Officer, Publicis Groupe Romania, has been charged with additional creative leadership duties as Chief Creative Officer for Publicis Groupe operations in Central Eastern Europe (CEE).  The new appointment,…

tug opened an office in Germany, with Thorsten Nolte as MD

Tug, an international Digital Performance Marketing Agency, announces the opening of their German office in Berlin. With this new expansion, Tug is continuing to aggressively expand both the business and the teams globally…

FF Shanghai celebrates 6 years since setting up shop

FF Shanghai celebrated, on November 21st, 6 years since the creative boutique opened its doors, sealing the beginning of the international expansion of the independent creative boutiques network, FF. 6 years ago, Fred…

Romanian Pastel communicates for Global Women in Tech (GWiT)

Romanian agency Pastel communicates, through a strategic partnership, for Global Women in Tech (GWiT), a non-profit organization which supports women’s access and development in STEM (Science, Technology, Engineering and Math). The partnership began with…

Wunderman, integrated by Ogilvy on Romanian market

According to a press release, Ogilvy Romania and Wunderman Romania join forces on the local communication market. Wunderman brand will be integrated within Ogilvy Romania, an operation that brings to the clients on…

New Board for IAA Romania

The General Assembly of the Romanian chapter of International Advertising Association (IAA) elected a new Board and the committee in charge with organizing the local version of Effie Awards. The elected board will…

GapMinder VC invests in FintechOS, Romanian start-up developing AI for financial services sector

FintechOS, specialized in digital transformation acceleration of financial institutions, attracted a financing of €600000 from GapMinder VC. With this investment, the total capital attracted in the seed phase reaches €1.6M, transforming FintechOS in…

Zenith: 65% of digital media to be programmatic in 2019

65% of all money spent on advertising in digital media in 2019 will be traded programmatically, according to Zenith’s Programmatic Marketing Forecasts. Advertisers will spend US$84bn programmatically next year, up from US$70bn this…

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