Tag: branding
BETC Etoile Rouge & BETC Fullsix launched a new brand platform for Sephora
Sephora decided, in 2024, to extend its American brand tagline « We belong to something beautiful » to all regions of the world, positioning itself as the place for all […]
Refreshed brand for The New York Botanical Garden, signed by Wolff Olins
The New York Botanical Garden (NYBG) recently unveiled its first major brand refresh in over a decade, following a partnership with global brand consultancy Wolff Olins. An updated brand strategy, […]
The Branding and Design Consultancy Carré Noir Bucharest (Publicis Groupe Romania) announces a new leadership team
Carré Noir Bucharest, the branding and design consultancy part of Publicis Groupe Romania, with 50 years of international experience and a portfolio of clients such as Dacia, City of Paris, […]
Toblerone and LePub Amsterdam unveil “Never Square” brand platform, advertising the new diamond-shaped Truffles
Mondelēz International has officially announced the return of Toblerone, an original icon with a future proof long-lasting vision of product innovation and category disruption through a new type of premiumness. […]
Bruut Amsterdam creates new brand film for Air France KLM Martinair Cargo
Production company Bruut Amsterdam, commissioned by Air France KLM Martinair Cargo, has developed a powerful brand film and campaign highlighting the essence of the ‘Here to Connect’ proposition, which was […]
COPERA branding program is about the business owner’s courage to be creative and shout out what he thinks, feels, wants
COPERA Branding is a start-up dedicated and specially designed for the entrepreneurial environment in Romania. The COPERA program is founded by Dana Nae Popa, a 17-year-old entrepreneur with 20 years […]
Hydrafacial undergoes brand refresh with creative agency Free The Birds
Hydrafacial, a category-creating brand at the intersection of beauty and aesthetics, partnered with creative agency Free The Birds to refresh its visual identity and brand architecture to support its explosive […]
Erno Laszlo strengthens its global skincare wellness position with a new brand identity
Luxury skincare brand Erno Laszlo elevates its position as a pioneer in the wellness skincare space through a new brand identity and positioning. Developed by creative agency Free The Birds, […]
Interbrand Group hires Paralympian Anna Johannes as strategist, inclusive design
World leading brand consultancy, Interbrand Group, announced the appointment of Paralympian medallist Anna Johannes as a strategist in its Inclusive Design practice. Working with Marianne Waite, Director of Inclusive Design, […]
GSK’s global identity, redesigned by Wolff Olins
GSK, a global leader in healthcare, unveiled an updated brand identity that symbolizes how, through the unity of science, technology and talent, we can all work together to get ahead of disease. The identity was redesigned by […]