"Pepsi" tag

Pepsi proposes a new international headline for its brand: For the love of it

Pepsi® proposes a new marketing platform and a new headline around the brand: For the love of it™.  Alongside the year, in over 100 countries around the globe, will be launched a new…

 Calin Clej, appointed Marketing Director at Huawei Consumer Business Group Romania

Huawei Consumer Business Group Romania, the local branch of the international tech leader, announced the appointment of Calin Clej as Marketing Director. Calin Clej has over 17 years of experience in strategic marketing,…

MRM // McCann is the Agency of the Year at Internetics 2016

43 trophies: 12 Golds, 24 Silvers and 7 awards in the sections of interactive campaigns. The Agency of the Year Trophy went to MRM//McCann with 7 trophies and 4 nominations. Those are the…

 #spiritliber or how Pepsi turned a concert in Romania in a seaside trip

End of July, Pepsi and Romanian group Vama challenged the crowd present to musicians’ concert to experience in the most authentic manner the definition of a free spirit (#spiritliber) after the lead-singer stopped…

ADC*RO launches ADC*RO Top 3 creative campaigns

Art Director’s Club Romania starts a new project with the purpose of promoting and recognizing the excellence in the Romanian creativity. Therefore, each month, the Art Directors Club Romania members will chose the…

Pepsi bring flogos to Romanian Liberty Parade

A traditional partner at Liberty Parade, Pepsi brings for the 1st time in Romania the flogos ads, flying foamy flying formations that look like puffy clouds and that will form on the sky forms and messages…

Passion for football, in center of Next 11 platform launched by Pepsi in Romania

Pepsi made a campaign that included online and offline activities in order to encourage young people to show their passion for football. The Facebook app – Next 11 – Pepsi awards passion for football – was created…

New Pepsi global campaign celebrates football’s rhythm

Pepsi launched its new global campaign centered on football, starring  Robin van Persie, David Luiz, Sergio Ramos, Sergio Agüero, Jack Wilshere and Leo Messi. The campaign brings together football world and music world with the…

Pepsi made the 1st Shazam campaign for TV on Romanian market

Pepsi launches the 1st Shazam campaign TV for Romania, offering interaction with the ads “Now I’m on +” on smartphones and tablets. Pepsi fans can access exclusively “You’re on plus” song, created by…

In Romania, Pepsi gets on “+” with the new bottles

Pepsi launched a new range of packaging that promotes with a communication campaign under the tagline “Now I’m on +”. The campaign is the local adaptation of Pepsi’s global platform, Live for now, with a…

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