Graffiti BBDO Group won Microsoft Romania’s communication account, following a pitch in which were involved 7 of the most powerful brand agencies in Romania.
Following this win, BBDO Group will offer, starting November, integrated communication services for all brands targeting business clients in Microsoft Romania’s portfolio
We competed with some of the biggest communication groups in Romania and the experience we have on telecom, especially in business-to-business communication area, made the difference. It was a common effort, with a team including Graffiti BBDO, Kaleidoscope and Media Direction, and Microsoft’s choice (…) confirms the leadership in the digital era
Managing Director Graffiti BBDO
We chose BBDO team as communication partner for Microsoft due to its strategic coherence and its abilities to realize a 360 degrees implementation for the proposed concepts. They came with creative ideas that can be declined and a strategic vision that fits very well our objectives
Marketing & Operations Director Microsoft Romania
BBDO team that worked on the communication solutions presented to Microsoft included Andreea Sandu – Group Account Director, Stefan Chirițescu – Head of Strategy, Dragos Radulescu – Creative Director from Graffiti BBDO, Cristian Pantazi – Managing Director Kaleidoscope, Gabriel Patru – Strategic Planner and Gabriel David – Digital Media Manager from Media Direction.
BBDO Romania is part of BBDO Worldwide (Omnicom Group). BBDO Group includes, in Romania, the following agencies Graffiti BBDO, Graffiti PR, Media Direction, Proximity, Kaleidoscope, Upgrader and Exact C&C.