Affichage Holding took over its subsidiary in Romania, where now holds 100% of the shares following an amicable settlement with the former minority shareholder. In spite of this move, Affichage intends to withdraw from the Romanian market when the time comes, as an official press release mentions.
Also, at the end of 2011, Affichage Holding sold its 70% share in Europlakat BH d.o.o. in Sarajevo, withdrawing from Bosnia-Herzegovina.
Affichage Holding SA is Switzerland’s leading “out of home” media company. Affichage covers all aspects of out of home advertising: on the street, at the airport, in shopping centres and train stations, in mountain regions and on public transport – from poster campaigns with the widest coverage and large poster spaces to state-of-the-art digital advertising media.