Month: April 2012
McDonald’s, targeted by Romanian Consumers’ Protection Authority for misleading advertising
Romanian National Authority for Consumers Protection (ANPC) asked Romanian National Audiovisual Council (CNA) to apply the appropriate sanctions to McDonald’s Romania regarding a TV ad considered misleading as it claims […]
Brands & Communities – a Smark event about brand communities
Smark KnowHow organizes, on April 26th, Brands & Communities, an event targeting Romanian marketing professionals, organized with Republika Interactive’s help. The event aims to help understand the communities phenomena, the way […]
“Donate your good coat” – an initiative Liberty Center and Casa Ioana to help homeless people
“Donate the good coat” is an initiative meant to help homeless people to find a work place and was launched by Liberty Center and Casa Ioana to underline the obvious […]
Dulux to color Romania, together with Evenimentul zilei
Dulux, AkzoNobel brand, and Romanian newspaper Evenimentul zilei started a campaign within “Color Romania” program, in which readers can participate in order to renovate a building in their town. “Color […]
Amsterdam, promoted in a KLM Romania campaign
KLM Romania launched a campaign that promotes Amsterdam as touristic destination. The campaign runs between April 11th-May 3rd and will see 10 Facebook fans winning trips to Amsterdam, aiming in […]
RoNewMedia Magazine, special English edition to be launched on May 1st, together with Biz Magazine
RoNewMedia, the biggest event organized until now in Romania, will have a special print English supplement, to be launched on May 1st, together with Biz Magazine. The supplement will be […]
Interactive voting app from UPC Romania, for TV contests
UPC Romania launches a new option for its clients, an interactive app that its HDTV clients can use to vote directly with their remote. This way, UPC clients that are […]
Okazii.ro – from one bike sold online to countless items, 12 years later
Okazii.ro, the biggest Romanian e-commerce site, will be 12 years old on April 15th, having now over 3.7M Romanians that use it to buy and sell different things. We are […]
Marketing 3.0: Raiffeisen Bank Romania is Platinum partner and Doru Panaitescu – official blogger
Raiffeisen Bank Romania, through its premium banking division, is the Platinum partner of Marketing 3.0 that will take place in Bucharest on June 1st. As partner, the bank started a […]
Romanian Agencies’ Night, to be broadcasted online
Romanian Agency’s Nights 2012 will be broadcasted online, with agencies being able to enroll to participate until April 20th for the event scheduled for May 15th. Participation conditions and the […]