Romanian Transilvania Bank launched KEN Money for children’s financial education

Business, CSR, Marketing

Transilvania Bank and KEN Academy launched a financial and entrepreneurial education program for children, Ken Money. The program takes place in Bucharest, in over 30 schools, with almost 2,000 pupils having the opportunity to learn about money and their functions, how to make savings and spend responsibly, how to invest and donate.

BT invests Euro 10,000 in this program to promote entrepreneurial culture among children, as the premise of the project is that good habits are acquired during childhood and, later one, help correctly managing the personal finances.