ICEEfest, the biggest festival in CEE dedicated to Internet, communication, digital marketing and connected technologies, starts in Bucharest this week.
Adding to those are known artists – actors and comedians – who will animate the atmosphere for the over 2,000 participants from 14 countries.
The themes covered during the two days of festival are covering large areas, starting from the perspective from global giants like Google, Facebook, Twitter, Yahoo, Microsoft, that affect the entire industry, to creativity, virality, content, mobile apps, programmatic, performance marketing and also e-commerce and entrepreneurship.
Extra info on the main content areas at ICEEfest 2015:
- Global giants’ view
- Creativity and viral campaigns
- Apps & Mobile
- Content and Journalism
- Programmatic Advertising
- eCommerce and Performance Marketing
- Entreprenorship and Startups
The internet impacted massively all economy’s sectors. It is the reason why I believe that any companies which respects itself should make a symbolic investment in a few tickets to ICEEfest so they could offer to their employees an intensive two-days training. It isn’t just an investment in some people’s future, but also an investment in company’s future – as Dragos Stanca, founder of the festival, stated in a material on his blog.
ICEEfest’s participants can get to the festival for free, with an UBER car, on Thursday and Friday.
ICEEfest – Interactive Central and Eastern Europe Festival – is organized by ThinkDigital and presented by Orange. In association with XAXIS – a Group M Company. Driven by Toyota Hybrid. The events during the festival are supported also by Prometheus, Huawei and BCR.