Author: Cristina Blanaru
Praktiker, new image campaign in Romania
Praktiker Romania (DIY sector) launched a new image campaign that supports the repositioning of the brand on an emotional territory. The campaign was launched with a series of 3 TVCs […]
Cannes Lions Romania launches The Order of Creative Angels
Cannes Lions Romania launches The Order of Creative Angels in Cannes, celebrating the 10 years of local representation for the most influential creative festival in the world. The Order was inaugurated to […]
Lions Health announced its winners
Winners of the 2015 Pharma and Health & Wellness Lions have been announced at the Lions Health Awards Ceremony where in this, the second year of the competition, a total […]
Andreea Burlacu (Friends\TBWA): PR, Jung and the brand matrix
In a new era in which we are talking about continuous innovation, I like to play with old tools, dressed in new clothes. We are determined and decided to reinvent […]
ZenithOptimedia report: Internet use to drive 1.4% increase in media consumption in 2015
People around the world will spend more than eight hours a day consuming media this year. According to the Media Consumption Forecasts report by ZenithOptimedia, people will spend an average […]
Romanian Rogalski Damaschin handles communication for SAMAS Association
Romanian PR agency Rogalski Damaschin Public Relations is handling, since May, the communication for SAMAS program – Health for Mothers and Newly Born, the only program of perinatal education in Romania […]
Romanian health network’s “The best doctors” campaign brings real cases into the spot light
Romanian health network Regina Maria (Queen Mary) launched the campaign “The best doctors”, to thank all MDs that inspire and save lives. The campaign is based on real cases of […]
Romanian Propaganda promotes Raureni’s marmalades with a sweet communication campaign
Romanian advertising agency Propaganda launched a new communication campaign for Raureni marmalades, campaign that doesn’t only mentions the qualities of the jams, but also offers a visual hint on their […]
Inaugural FEPE International’s Lifetime Achievement Award goes to Jean-Claude Decaux
Jean-Claude Decaux, founder of the Global Out of Home company, the world’s largest, has won FEPE International’s inaugural Lifetime Award. FEPE International’s president Antonio Vincenti said: Since it’s FEPE’s […]
@ICEEfest 2015: 2,768 participants, 103 speakers and guests, 15 participating countries
A week after ICEEfest – Interactive Central and Eastern Europe Festival – took place, the organizers shared the representative data for 2015 edition of the event. We continue the tradition of […]