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Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Interbrand Appoints Estelle Wackermann as Managing Partner, based in London

Mediascope received the Brand Experience Award at French Tech Bucharest

Author: Cristina Blanaru

30% of top 100 global outsourcing companies are in CEE

  Marketing Insiders Group gathered prolific international BPO experts at the 2nd European BPO Forum edition, which took place on April 22nd in Vienna, reuniting 9 countries and 12 speakers […]

April 30, 2015July 13, 2015 Cristina Blanaru Business

HeyHuman will explain what the digital messaging is doing to human minds, at #ICEEfest

HeyHuman, a creative activation agency that focuses on human behavior in order to transform brand experiences, will unveil, at ICEEfest, what the deluge of digital messaging might be doing to […]

April 30, 2015July 13, 2015 Cristina Blanaru Digital & Media, Events, Festivals & Awards

R/GA’s Anthony Baker to share his know-how at #ICEEfest, in Bucharest 

The organizers of ICEEFest (Interactive Central & Eastern Europe Festival) announced that Anthony Baker, Technological Director R/GA London, joins the line-up of speakers who will share their know-how during the […]

April 29, 2015July 13, 2015 Cristina Blanaru Digital & Media, Festivals & Awards

GPeC Summit – just a few days left to register for Romania’s e-commerce core event

With just little more than 2 weeks left until GPeC Summit, event scheduled to take place on May 11-13 in Bucharest and one of the most important e-commerce events in the […]

April 29, 2015July 13, 2015 Cristina Blanaru Business, e-Commerce

Herezie Paris brings sharpness into the spotlight for Miyabi

After a previously successful of the campaign-  “The Beauty of Sharpness”, which featured an elegant product demonstration without showing any knives – , Herezie France came with a new campaign – “Long Lasting Sharpness”- […]

April 29, 2015July 13, 2015 Cristina Blanaru Ads, Creativity

Herezie worked with The David Lynch Foundation in launching a new viral campaign

A tweet from David Lynch launched online the viral campaign created by Herezie Paris for The David Lynch Foundation. The foundation was established in 2005 to found the implementation of proven stress reducing ways for […]

April 29, 2015April 29, 2015 Cristina Blanaru Ads, Creativity

Possible Games launched the Android version of its “Adventures of Poco Eco: The Lost Sounds” game

After the success scooped by the iPhone version, Possible Games launched, in Google Play and on Amazon, the app “Adventures of Poco Eco: The Lost Sounds”, with fans of music and games […]

April 29, 2015 Cristina Blanaru Digital & Media, Gaming, Mobile

Bancpost takes fans to Northern Ireland to support the Romanian National Football Team

Bancpost, one of the leaders of the Romanian banking system and official sponsor of the National Football Team, launches the “Experience the emotions together with the National Football Team” campaign, enabling […]

April 29, 2015July 13, 2015 Cristina Blanaru Business, Creativity, Marketing

BPN Romania to handle the media services for Idea Bank

BPN Romania was appointed to handle the media services for Idea Bank, winning a pitch organized at the end of 2014. The creativity and the communication strategy were the ingredients which […]

April 28, 2015July 13, 2015 Cristina Blanaru Business, Creativity

Lowe & Partners, selected by Romanian Scandia Food to communicate for Bucegi brand

Lowe&Partners won a pitch having as stake Bucegi’s communication account and which was organized by Scandia Food in the start of the year. The agency will provide for the brand integrated services […]

April 28, 2015July 13, 2015 Cristina Blanaru Business, Creativity

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