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The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Author: Cristina Blanaru

M&C Saatchi launched a lovely emotive Christmas campaign for The Silver Line Charity

M&C Saatchi has unveiled a creative Christmas campaign for The Silver Line helpline charity after research has shown more than a million older people in the UK suffer the pain […]

November 26, 2014December 18, 2014 Cristina Blanaru Ads, Creativity

Romanian eCommerce gathers together for GPeC Summit & Romanian E-Commerce Awards Gala 

On November 27th, in Bucharest, Romanian eCommerce players are gathering together for GPeC Summit & Romanian E-Commerce Awards Gala. GPeC (eCommerce Awards Gala) is, for 9 years, the event of reference […]

November 26, 2014December 18, 2014 Cristina Blanaru Business, e-Commerce

Cannes Lions appoints Lions Innovation Jury presidents

Cannes Lions announced the Jury presidents for the two categories at the core of the new Lions Innovation festival. Y&R’s Global Chief Executive Officer David Sable will take the reins of the […]

November 26, 2014December 18, 2014 Cristina Blanaru Creativity, Festivals & Awards

Black Friday record: RON 40M sales through Profitshare

Black Friday sales announced by the online stores generated, in 72 hours, around RON 40M sales for partner stores via Profitshare. Mid-October, Profitshare was setting up Affiliates Olympics, a contest meant to […]

November 25, 2014December 18, 2014 Cristina Blanaru Business, e-Commerce

Romanian Agerpres’ General Manager, elected member in BSANNA board

Alexandru Giboi, General Manager of Romanian national news agency Agerpres, was elected in unanimity as member in BSANNA (The Association of News Agencies in Black Sea’s Area) board. He was proposed as member […]

November 25, 2014December 18, 2014 Cristina Blanaru Media

“Romania, a 10 grade country” – a new campaign signed by GMP Advertising for OMV Petrom

GMP Advertising launched a new image campaign for OMV Petrom, “Romania, a 10 grade country”, underlining the idea that performance is a state everyone should aim for in order to […]

November 25, 2014December 18, 2014 Cristina Blanaru Ads, Creativity

Romanian Brands&Bears won a pitch organized by OIM

Romanian office of International Migration Organization (OIM) organized a pitch for creation and implementation of a public informational campaign. The pitch was attended by 4 agencies and won by Brands&Bears The […]

November 25, 2014 Cristina Blanaru Creativity

iRewind won Newcomer award at ICT Swiss Award

Romanian-Swiss start-up iRewind, founded by Bogdan Manoiu, won, in its second year of existence, the highest Swiss recognition in ITC sector, “Newcomer Swiss ICT”, at Lucerne, on November 6th iRewind convinced […]

November 25, 2014November 25, 2014 Cristina Blanaru Business

Heineken, Creative Marketer of the Year at Cannes Lions 2015

Cannes Lions announced that the 2015 Creative Marketer of the Year will be awarded to Heineken. Creative Marketer of the Year at Cannes Lions is awarded to a company who […]

November 21, 2014 Cristina Blanaru Creativity, Festivals & Awards

Plan the unpredictable campaign, by Chapter 4 Romania, convinced women that modern contraceptives are efficient

A year after the launch of “Plan the unpredictable” campaign, created and managed by Chapter 4 Romania for Romanian Society for Contraceptive and Sexual Education (SECS), an Ipsos Health study […]

November 20, 2014December 6, 2014 Cristina Blanaru CSR, PR

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