Author: Cristina Blanaru
MCCANNPR Romania Rebrands with Storience
Storience helped MCCANNPR Romania, leading PR agency on Romanian market, to rebrand in order to highlight its new, content-centric business model. The process included the development of a new brand […]
Publicis Romania and Orange chase away boredom from subway trains
Publicis Romania developed, for Orange, the app Orange 4G Subway, aimed to chase away boredom from subway trains. The app offers to those traveling by tube the possibility to see movies, […]
BDR Associates communicates for ista in Romania and for Intercontinental Hotels in Georgia
BDR Associates communicates for ista in Romania, consolidating its clients portfolio in energetic field, and won a pitch for Intercontinental Hotels in Georgia and a campaign for UNICEF in Azerbaijan BDR communicates, in Romania, for […]
Bucharest Shopping app in a year: Over 13,000 users and 300 listed brands
A year after launch, Bucharest Shopping, a mobile app that set a new standard in communication on Romanian retail market, has over 13,000 users that get news from the over […]
Recycling campaign initiated in Romania by Samsung, Dedeman and Ecotic
Samsung Electronics RomAnia together with Dedeman and EcoTic are running, between November 10-23, the campaign “Choose to live in a cleaner world! Recycle with Ecotic! Samsung awards you!”. This edition […]
Publicis Groupe consolidates its assets on Romanian market under Lions Communication umbrella
Publicis Groupe continues its consolidation on Romanian market Saatchi & Saatchi brand to get under Publicis Groupe Bucharest umbrella starting January 2015 Publicis Groupe and Centrade Saatchi&Saatchi announced, on Tuesday, that Saatchi & […]
IAB Europe and IAB US in partnership to publish recommendations for digital ad industry
IAB Europe and IAB US joined forces to publish recommendations for digital ad industry, related to promoting global trade and innovation as Europe and US are negotiating a vital trade program. The […]
ADC Announces 2015 Awards Season and Jury Chairs
ADC, the first global creative collective of its kind, announced today the opening of its 2015 Awards Season, which includes the ADC 94th Annual Awards, the ADC Tomorrow Awards and […]
Golin Bucharest adds Tradeville, a player on the capital market, to its portfolio
Golin Bucharest added to its portfolio a new client, Tradeville, company active on the capital market. Golin was appointed to handle company’s PR activities following a pitch which involved more […]
Wendy Clark from Coca-Cola to preside Creative Effectiveness Jury at Cannes Lions 2015
Coinciding with the opening of entries to the Creative Effectiveness Lions, Cannes Lions announced the appointment of Wendy Clark, President of Sparkling Brands & Strategic Marketing, Coca-Cola North America as […]