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The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Author: Cristina Blanaru

Storience completes its first UK rebrand

Storience completed the first rebranding project in the UK, to coincide with the opening of their London office. Storience’s first British client is the event management agency Activate Event Management, a key […]

November 6, 2014December 18, 2014 Cristina Blanaru Branding, Business

Conversion handled the digital for Romanian Depanero’s launch

Conversion handled the online launch campaign for Depanero, the first Romanian company that offers guaranteed repair services for home appliances and electronics. The campaign comes after Depanero underwent a full rebranding and adopted […]

November 6, 2014December 18, 2014 Cristina Blanaru Business, Digital & Media, Marketing

The Global Awards World’s Best Healthcare & Wellness Advertising – celebrations in New York & Sydney

The Global Awards competition for the World’s Best Healthcare Advertising & Wellness Advertising will celebrate the 20th year anniversary and honor the 2014 Global Award winners at awards ceremonies in New York […]

November 6, 2014 Cristina Blanaru Creativity, Festivals & Awards

D&AD reveals juries for 53rd Annual Professional Awards

D&AD has revealed the global line-up of creatives set to take part in the 53rd edition of its Professional Awards. In keeping with tradition, the D&AD Awards will be judged […]

November 6, 2014December 18, 2014 Cristina Blanaru Creativity, Festivals & Awards

Romanian IQads and SMARK launched service packages for marcomm agencies and companies 

Romanian IQads and Smark launched, starting this month, packages of services for marcomm agencies and companies. The Romanian specialized publishing platforms are offering packages covering 4 areas: announcing agencies’ newest […]

November 5, 2014 Cristina Blanaru Business, Media

Romanian retailer Altex launches “Life is about…” campaign

Romanian electro-IT retailer Altex launches a new image campaign in which it adds an emotional dimension to the communication focused on smallest price in Romania and added value services. The […]

November 5, 2014December 18, 2014 Cristina Blanaru Business, Creativity, e-Commerce, Marketing

IAB Europe launches the Multi-Device and Connected World Library of Research

Interactive Advertising Bureau Europe (IAB Europe) launched the Multi-Device and Connected World Library of Research to address the need for insight on the constantly evolving media consumption landscape. Understanding the […]

November 5, 2014December 18, 2014 Cristina Blanaru Business, Creativity, Digital & Media, Studies

 Music in the spotlight, in Starcom MediaVest Group’s 17th HumanGraphExperience  infographic

Starcom MediaVest launched the 17th infographic in its HumanGraphExperience series, entitled “Music Personalities”, using data from Romanian Natonal Audience Study related to the entire Romanian urban population. It aims to understand the […]

November 5, 2014December 18, 2014 Cristina Blanaru Marketing, Studies

Romanian Marks developed for Genpact the most advanced recruiting platform in Romania

Marks launched YouYourself, a platform created for Genpact, the biggest international provider of services in Romania for global clients. Through the platform and the dedicated Android and Apple mobile apps, Genpact […]

November 4, 2014 Cristina Blanaru Business, Creativity

Rusu+Borțun reinvents the small and medium enterprises segment for  ING Bank

Romanian agency Rusu+Borțun Brand Growers created the identity for ING Bank’s service dedicated to small and medium enterprises (IMM) and the first communication campaign for it. The challenge and the need […]

November 4, 2014December 18, 2014 Cristina Blanaru Ads, Branding, Business, Creativity

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