Author: Cristina Blanaru
Andra Spalatelu replaces Razvan Pascu as MD @Travel Communication Romania
Travel Communication Romania, agency that provides PR, Communication and events services for tourism and lifestyle industries, has a new Managing Director, Andra Spalatelu, previously Communication and Events Manager within the company Travel […]
Coloring the only street made up of stairs from Bucharest, a project signed by Initiative Romania
Romanian media agency Initiative (part of Lowe Group Romania) launched, a while ago, a project to revitalize the only street made up of stairs from Bucharest, as part of a […]
BBDO Belgium and Bosch did some surprise vacuum cleaning over night
BBDO Belgium and Bosch orchestrated an over night “burglary”, using 2 Bosch employees to get insight some selected residences and vacuum clean them without waking up the residents in order to demonstrate the […]
Romanian pate encourages Romanians to tag beautiful places, in a RON 100,000 promotion
Romanian pate brand “Pate Ardealul” encourages Romanians to discover beautiful places, recommend and tag them on a special map, available on a dedicated website. The initiative is part of a […]
Cinema City runs a half million prizes promotion in Romania
Cinema launched the biggest promotion of the summer, offering over 500,000 prizes to those who go to the movies in its cinemas by August 31st. The prizes are movie tickets, […]
AdEx: Russia, Turkey and Slovakia lead the online advertising growth in 2013 Europe
IAB Europe, in association with IHS Technology, launched AdEx Benchmark 2013 Report, which is showing the state of European online advertising market. The report shows that online advertising grew 11.9% […]
Stéphanie Thomasson and Marc Platet join BETC
Stéphanie Thomasson and Marc Platet joined BETC team. The two – Art Director and Copywriter – will work with Manoëlle Van der Vaeren, Creative Director BETC. Stéphanie Thomasson is Art Director and joins BETC from […]
Updated: Attempt for Guiness’ longest mobile conversation in Romania, from Vodafone
(adds info on the result of the attempt) The 2 main characters in Romanian Vodafone RED campaign, Alin and Andreea, tempted to beat the actual Guiness record for the longest […]
Dacia, Ford and Renault – most visible auto brands in Romanian advertising
Dacia, Ford and Renault are the auto brands most visible in Romanian advertising during the first half of the current year, according to an analysis made by mediaTrust. Dacia is the leader […]
Agerpres and Thomson Reuters Foundation to hold “Social Media and Digital Journalism” classes for ABNA-SE journalists
Romanian state news agency Agerpres and Thomson Reuters Foundation continue, between July 14-17, the series of organized classes with the module “Social Media and Digital Journalism”, to be held in Thessaloniki (Greece). The […]