Author: Cristina Blanaru
iCommunity Summit to focus on the social side of businesses, on April 16th, in Bucharest
iCommunity Summit, organized by Universum Events, is an event designed to bring top-level strategic advice and insights for the contemporary professionals. The event targets managers that put social out high on their […]
Vodafone and mobuy to offer Romanian smartphone users exclusive discounts directly on their mobiles
Starting April, mobuy smartphone app, in partnership with Vodafone Romania, will bring to users offers from their favorite brands, directly on their mobile devices. mobuy is a mobile marketing platform […]
Hungry Castle: “Cool shit” stuff needs to be Playful, Public and Pop
Would you like to visit Lionel Richie’s head or even spend a night inside of it? Or a laser cat seems more appealing? Those are only 2 of the most […]
Clear and Romanian Lowe&Partners developed an app to help inter-gender dialogue
Clear and Romanian Lowe&Partners made ClearTranslator app as part of an interactive campaign developed exclusively online which aims to educate male public on the importance of choosing a “gender” shampoo. […]
IAB Europe Research Awards accepting entries until April 11th
Following the response to last year’s edition of IAB Europe Research Awards, where companies like Millward Brown, Guardian News & Media and OMG were among winners, IAB Europe aims to expand […]
Romanian RAN Events to communicate for Il Passo
Romanian RAN Events Communication is handling, starting March, the PR activities for Il Passo, one of the most important Romanian shoes and accessories retailers. The agency will provide to its […]
New Pepsi global campaign celebrates football’s rhythm
Pepsi launched its new global campaign centered on football, starring Robin van Persie, David Luiz, Sergio Ramos, Sergio Agüero, Jack Wilshere and Leo Messi. The campaign brings together football world and music […]
Avon and Marie Claire Romania flew together, in an unique photo session
Avon and Marie Claire Romania flew together and, in April’s edition of the magazine, the readers can see the result, an unique pictorial recreating the flying sensation, signed by Romanian […]
Unlock – 6 years of market research in Romania
Unlock celebrates 6 years since founding and marks up the moment with the relaunch of Moderation School project, in a new format, more complex and more anchored in market’s reality. […]
Gemius study: Romanian online shopper is likely male, living in urban areas and buying at least once a month
Andrei Tescan, Digital Marketing Consultant Gemius, presented, during EcomTeam conference in Brasov, a study about the clients of e-shops in Romania. According to Gemius data, over 4.5M Romanian internet users – […]