Category: e-Commerce
GPeC data: Romanian e-commerce value reached over Euro 1BN in 2014
Romanian online retail market exceeded, last year, Euro 1BN, close to double compared to 2013, when its value was of Euro 600M. The value is based on estimations made by the […]
Visa and Geometry Global encourage Romanians to pay their taxes with the card
Visa Europe, together with its member banks in Romania, is running between January 15th – March 31st, the 6th edition of its annual promotional campaign that encourages Romanians to pay […]
Relaunch for mobuy powered by Vodafone in Romania
mobuy powered by Vodafone, a complex mobile marketing platform available on Romanian market, was relaunched with a new design, improved functions, a loyality program for users and a bigger variety […]
Romanian eCommerce gathers together for GPeC Summit & Romanian E-Commerce Awards Gala
On November 27th, in Bucharest, Romanian eCommerce players are gathering together for GPeC Summit & Romanian E-Commerce Awards Gala. GPeC (eCommerce Awards Gala) is, for 9 years, the event of reference […]
Black Friday record: RON 40M sales through Profitshare
Black Friday sales announced by the online stores generated, in 72 hours, around RON 40M sales for partner stores via Profitshare. Mid-October, Profitshare was setting up Affiliates Olympics, a contest meant to […]
Pick N Dazzle – customized beauty recommendation service tested on Romanian market before European expansion
Pick N Dazzle is a beauty service oriented towards women that want to stay in fashion and who get inspiration directly from experts. The start-up has its origins in Amsterdam […]
MillwardBrown study: Black Friday, more and more impactfull in Romania
MillwardBrown Romania released a study related to Black Friday which shows the number of Romanians intending to buy with this occasion continues to grow. According to the study, 63% Romanians aged […]
Germanos.ro enters the 2Parale affiliate marketing network
Starting November, Germanos.ro, part of Telekom Romania group, uses 2Parale platform, the largest network of affiliate marketing in Romania. Thus, affiliates can promote over 200 IT&C products available on the website (mobile phones, […]
Romanian retailer Altex launches “Life is about…” campaign
Romanian electro-IT retailer Altex launches a new image campaign in which it adds an emotional dimension to the communication focused on smallest price in Romania and added value services. The […]
Gemius eCommerce :Romanians – how they shop online and which are the favorite e-shops
Gemius made, in August 2014, the eCommerce 2014 study, which aims to identify the usage preferences of Romanian internet users when it comes of online commerce. The study analyzed Romanians’ buying […]