Category: e-Commerce
Study: Romanians expected more significant discounts on Black Friday
Exact Research & Consultancy released a study that shows a third of Romanians made acquisitions on Black Friday and 70% of them declared that the discounts weren’t matching their expectations, […]
2Parale merges with 2Performant and expands at regional level
2Parale, the biggest Romanian affiliate marketing network, part of Leo Burnett Romania Group, merged with the affiliation platform 2Performant, for which it already had the exclusive usage rights at local […]
Daedalus Millward Brown: Almost 70% of Romanian got Black Friday fever
In just couple weeks, due to increased attention from mass media, Black Friday’s awareness increased two and a half times, reaching 69.8% of Romania’s population, with 11.1% of people that find […]
Victor Kapra, juror at Mobile Shopping Application Awards, a competition launched by MasterCard
Victor Kapra, Romanian online and social media consultant and blogger specializing in new technologies & web, is Romania’s representative in the jury of Mobile Application Awards, a competition initiated by MasterCard. The other […]
PayU launched 3 new products in its Romanian portfolio
PayU Romania introduced 3 new products in its online payments solutions portfolio, namely Pay on Time – that allows to make recurrent the most frequent payments, Payby Click – offers […]
Cyber Monday – $1,46BN spent in one day
Cyber Monday saw $ 1.46BN spent online in US in one day, 17% up compared to last year, this being the heaviest online spending day in history and 2nd day […]
eMag – Euro 12M orders on Black Friday, Euro 15.73M for the entire week-end
Black Friday, an US imported commercial event, was a big thing also on Romanian market. Most retailers, present exclusively online or also with online presence, participated to the e-comm feast, […]
Black Friday – most promoted event between 19-25 November
Black Friday, the day during which Romanian retailers announced discounts that went up to 90%, is an event Romania imported from US and represents the opening of discount holidays season. […]
2Parale: Black Friday increased 15 times online stores’ sales
On Black Friday, through 2Parale, biggest affiliate network in Romania, there were generated sales increased 15 times compared to the ones made during an ordinary Friday. This way, 200+ stores present […]
2Parale and Wall-Street.ro – partners for ecomTIM 2013
Romanian business daily Wall-Street.ro will organize ecomTIM 2013, conference dedicated to online commerce launched by 2Parale. Through this partnership, Wall-Street.ro takes over a part of prerogatives from the founder of […]