Category: Business
The Practice joins MSL, becomes MSLGroup The Practice
After years of collaboration, Romanian PR agency The Practice joined MSLGroup, Publicis Groupe’s strategic communications and engagement company. As part of this, the agency will change its name, becoming MSLGroup The Practice. MSLGroup is the […]
Renania – When vision becomes reality
What do you do when you’re left with big shoes to fill? Try’em on, tie them up and start running. Florentina Taudor, General Manager Renania Trade, talks about the company’s […]
Free online video content, on the newly launched Pro TV Plus platform
Pro TV Plus, the first AVOD platform in Romanian Pro TV’s portfolio, was launched recently. The platform aims to aggregate the local video content broadcasted by Pro TV, Acasa TV and Sport.ro. […]
Romanian Image PR claimed 3 prizes at International Business Awards
Romanian Image PR claimed 3 bronze trophies with 3 different campaigns at International Business Awards (Stevie Awards). The 3 awards are in Best Corporate Image Event (the launch for Cappy Pulpy new line […]
GMP PR to handle communication for Romanian toys producer Noriel
GMP PR handles, starting August, the communication for Noriel, leader on Romanian toys retail market. The agency offers to its new client strategic consultancy for corporate PR, brand PR and […]
Twitter brings its advertising in 12 new EMEA markets
Twitter Ads expanded on 12 new markets in Central and Eastern Europe (Austria, Bosnia & Herzegovina, Bulgaria, Croatia, Czech Republic, Macedonia, Romania, Serbia, Slovenia, Switzerland, Ukraine) and Portugal, according to a post […]
Paravion.ro and Vodafone – free roaming for Romanians’ preferred holidays destinations
Paravion.ro, Romanian online tourism operator, and Vodafone Romania launched a campaign covering the period August-September during which they offer for free the “Roaming per day” option to Vodafone subscribers buying, via […]
Romanian PR agency Conan PR to handle Duraziv communication
Romanian independent agency Conan PR is handling, starting August, the PR duties for Duraziv, one of the most important companies on Romanian constructions market. As part of the partnership, Conan will offer consultancy […]
Merchants in CEE attracted increased payments via @PayPal in the first half of 2014
PayPal, a leading enabler of global commerce*, has recently released an analysis over the activity of merchants in Czech Republic, Greece, Hungary, Romania and Poland. According to PayPal’s data, all […]
GfK Purchase Journey: Romanians – big online buyers of smartphones and tablets
The GfK Purchase Journey study, monitoring the smartphone and tablets in Romania, UK, Russia and Belgium, showed that many people that buy such items first make an online research (77% in […]