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NEXXT AI Summit 2026: From Experiment to Business Value

Interbrand´s Best Global Brands 2026 – increased in brand value compared to 2025

Caroline Jaramillo, appointed Head of Fuse Colombia

Żabka Group delivers continued growth in 9M 2026, surpassing 13,000 stores and further improving profitability

From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Category: Creativity

Photo by Aaron Sebastian on Unsplash

Bianca Bourbon – president of Romanian Effie Awards 2014’s jury

Bianca Bourbon, Franchise Operations Director Central Europe, Coca-Cola Central and Southern Europe, is the president of Romanian Effie Awards 2014’s jury. We are happy to have Bianca together with us this year. […]

May 6, 2014June 9, 2014 Cristina Blanaru Creativity, Festivals & Awards

Open for entries at Romanian IAB MIXX Awards 2014 

Romanian IAB MIXX Awards started the entry period for its 3rd edition, with submissions to be sent until May 31st, online, via  www.mixxawards.ro. The awards ceremony of the Romanian competition […]

May 6, 2014June 9, 2014 Cristina Blanaru Creativity, Digital & Media, Festivals & Awards

ProTV, Petrom and Leo Burnett are looking for Romania’s future Olympic champion

Pro TV, Petrom and Leo Burnett, together with Mariana Bitang and Octavian Bellu, trainers of Romanian national gymnastics team, are looking for Romania’s future Olympic champion, with the national campaign “Country, country, […]

May 6, 2014 Cristina Blanaru Ads, Creativity

KBV Records energizes Outshine  Brand’s “A Million Ways to Outshine” campaign 

Outshine snacks brand (Nestle USA) is launching a new campaign, A Million Ways to Outshine, with a high-energy track from KBV Records’ artist Romans Are Alive. The band’s song – Green Light Burn […]

May 6, 2014June 9, 2014 Cristina Blanaru Ads, Creativity

PayPal refreshed its brand identity and launched its first global campaign

PayPal announced recently a refresh of its brand identity, which included introducing a new logo. The new identity, signed by fuseproject, reflects company’s simplicity, convenience and security in today’s dynamic, mobile-first world. This is the first […]

May 5, 2014May 5, 2014 Newsroom Ads, Branding, Business, Creativity, e-Commerce

BBDO – most awarded agency network at 2014 Facebook Studio Awards

BBDO was the most awarded agency network at 2014 Facebook Studio Awards, awards that reached their 3rd year and which recognize excellence in creating more engaging, delightful experiences for people, […]

May 2, 2014 Cristina Blanaru Ads, Creativity, Social Media

Electrolux and DDB Berlin unveiled the “Secret Ingredient”

Global brand Electrolux and DDB Berlin have unveiled the “Secret Ingredient”, a new communications platform showing Electrolux’s passion for great tasting food. Secret Ingredient invites the audience to participate, and contribute, […]

May 2, 2014June 9, 2014 Cristina Blanaru Ads, Creativity

Press snooze and make the coffee…

…with McCann Bucharest , Doncafe and Beko McCann Bucharest pressed the snooze, together with Doncafe and Beko, and came up with the 1st solution to make coffee while one still […]

May 1, 2014May 1, 2014 Cristina Blanaru Digital & Media, Innovation, Mobile

Growth in 2014? Only 32% of IAA Romania’s members think so.

Only 32% of the members of Romanian chapter of IAA hope to see growth within advertising industry in 2014, according to a study made by IAA amongg its members, in […]

May 1, 2014 Cristina Blanaru Creativity, Studies

Graffiti BBDO – Bronze in Illustration at New York Festivals 2013

“Like a Boss” campaign, made by Graffiti BBDO for Romanian Capital, was awarded Bronze in Illustration at New York Festivals 2014. Graffiti BBDO is the only Romanian agency ranking among the […]

April 30, 2014June 9, 2014 Cristina Blanaru Creativity, Festivals & Awards

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