Category: Creativity
Photo by Aaron Sebastian on Unsplash
Wednesday’s Round Up
Encyclopedia Britannica ended its print edition and goes exclusively online (Reuters) Stella Artois unveiled a new ad for its 4% alcohol beer (Brand Republic) Procter & Gamble (P&G) has admitted […]
AdVenture handles CEZ Group account in Romania
Romanian independent agency AdVenture won the CEZ Group pitch in Romania and will offer to its client creative and strategy services and CSR communication programs related services. 2 agencies were […]
Lowe Medic One’s Prostenal “For a life without stops” campaign, exported in 7 European countries
Following an international pitch organized by Walmark in Czech Republic, Lowe Medic One made “For a life without stops” campaign for Prostenal, a campaign that was exported in 7 European […]
Leo Burnett Romania launched a new image campaign for Antipa National Museum
Leo Burnett launched a new image campaign for Antipa National Museum, that recently reopened and offers its visitors an interactive high tech experience of natural history. The new campaign – […]
Graffiti BBDO signs “Chose Art!” ad, part of Artmark Galleries’ homonymous campaign
Graffiti BBDO signs the recent “Chose Art!” TV ad, part of the homonymous campaign for Artmark Galleries. The campaign aims to stimulate Romanians appetite towards art, has national coverage and […]
IQAds ranked the best 2011 Romanian ads
IQAds ranked the best 2011 Romanian ads, during the 7th edition of BestAds, Romanian advertising festival that takes place exclusivly online. During BestAds voting period, there were casted 10,000 votes […]
“We Day” in Romania: 110 partners and media exposure of Euro 300,000
The fundraising campaign “We Day”, supported pro bono by Initiative, broght $1,5M to the “Free the Children” foundation. This is the largest international fundraising media campaign, for which more than […]
Lowe Group Romania launches Lowe Medic One, with Oana Cociasu as Managing Partner
Medic One, division specialized in medical communication within Lowe Group Romania, becomes, starting March 7th, an independent company part of the same group. Previously, the division was part of Lowe&Partners. […]
McCann Erickson launched a new campaign for Nescafe 3 in 1
Romanian McCann Erickson, together with Nescafe 3 in 1, launched in the beginning of March a new promotional campaign that continues the fight against boredom the brand started since 2010. […]
Redd’s celebrates women through a new Romanian campaign
Redd’s celebrates women through a new campaign, that runs between March 1st and March 8th and includes prizes, events and loads of compliments. Created and managed by Draftfcb, “Compliments for girls” campaign […]




