Category: Creativity
Photo by Aaron Sebastian on Unsplash
CohnandJansen JWT developed a new campaign for Mega Image
CohnandJansen JWT developed a new campaign for Mega Image. “Oceans’ Treasures”, a new loyalization campaign that started on February 9th, at Antipa Museum in Bucharest. The new campaign follows the […]
Gail Heimann, Gideon Amichay and Nich Worthington will preside PR, Direct and Promo&Activation juries at Cannes Lions 2012
Cannes Lions announced the president for PR, Direct and Promo & Activation juries for 2012 edition of the festival. Gail Heimann, Global Vice Chair of Weber Shandwick, will lead the […]
Study: Kent and Marlboro – most brought cigarettes brands in Romania; anti-smoking mesages visible mainly on TV
Kent, Marlboro, Winchester , Viceroy and Winston are the top 5 most brought cigarettes brands in Romania, according to the Country Report – Global Adult Tobacco Survey, made public on […]
Catrinel Menghia, with Charlie Sheen in a new Fiat 500 Abarth commercial
Romanian model Catrinel Menghia is present in a new commercial for Fiat 500 Abarth, ad that has Charlie Sheen as a star. More info on the commercial, on Wall-Street Journal.
Harley-Davidson tackles stereotypes in new advertising campaign
Harley-Davidson launched the latest developement of its “No Cages” campaign, which puts real Harley riders in the spotlight, while challenging stereotypes and launching the new Seventy-Two Sportster model. Titled “E […]
Ex-MEC, Marius Pahomi launches Conversion Marketing, with eMag and Flanco as clients
Marius Pahomi, ex-MEC Interaction, announced Thursday the launch of Conversion Marketing, an agency that starts its activity with clients such as eMag and Flanco. The new agency was launched by […]
9 new clients for Romanian Friends Advertising in 2011
Romanian full-service advertising agency Friends Advertising expanded its clients portfolio with 7 new clients in 2011 (PSI Romania, MSD, Danone, Romanian Business Leaders, WBS, World Bank and Let’s Do It […]
Cannes Lions launches Chimera communications challenge
Cannes Lions is partnering with Bill & Melinda Gates Foundation in an effort to generate communications ideas that could help change the world. Grand Challenges Explorations: Aid is Working. Tell […]
TED Ads Worth Spreading 2011/2012
TED, non-profit dedicated to Ideas Worth Spreading, announced the winners of the second Ads Worth Spreading initiative on the opening day of TED2012 in Long Beach (California). The 10 winners […]
Mercury360 and Ciocco Latte focus on real friendship, in a new campaign for Dr. Oetker
Romanian integrated agency Mercury360 signs the communication campaign for the launch of 2 new hot chocolate assortments from Dr. Oetker: Ciocco Latte Rum and Ciocco Latte hazelnuts. The integrated communication […]