Category: Creativity
Photo by Aaron Sebastian on Unsplash
CJI study: Romanian public advertising doubled in 2011
The Romanian state advertising doubled in 2011 compared to 2010, while the transparency of public advertising contracts decreased, as the study “Public Advertising: Step on it!” shows. The study, made […]
the Syndicate builds Laptaru’ Ghita, a new Romanian dairy brand
The Syndicate started working, in September 2011, with a new Romanian dairy brand, Laptaru’ Ghita, with the most important task being the relevant and attractive positioning of the brand on a […]
Kantar: Top 10 Super Bowl ads returned 113% media investment and had a 267% increased viewership
Kantar Video – division of WPP’s insight, information, and consultancy network Kantar – released the results of a comprehensive study of online video viewership and social activity from Super Bowl […]
The taste of beautiful mornings – a new campaign for Nescafe
McCann Erickson, Zenith Media and Graffiti PR are the agencies that sign “The taste of beautiful mornings”, a new campaign for Nescafe that supports the launch of Nescafe Brasero range, with […]
Visa returns taxes, a new campaign by Saatchi&Saatchi
Visa and Saatchi&Saatchi launched a new campaign, returning taxes, via a draw, to people that pay them with Visa cards. Campaign targets people that prefer to pay with the card […]
G2 Romania made a Cover Photos app for Absolut Vodka
G2 Romania made a Cover Photos app, that provides images specially created to fit the Timeline part of Romanian users Facebook profile. This way, Absolut Vodka launched a premiere for […]
AdPrint 2012 to include 2 competitions: Advertising Angels and Design Angels
AdPrint announced that, in 2012, the festival will include 2 competitions, Advertising Angels and Design Angels. Also, the festival announced the start of the entries period. The structure of the […]
A Romanian NGO makes a contest to define the brand for a new project
Ateliere Fara Frontiere and DesignInARK are organizing a contest for defining the name, slogan and logo for the newest NGO project. The creatives that want to answer the challenge can […]
Cannes Lions to launch Young Creative Academy, with Bob Isherwood as a Dean
Cannes Lions introduces a brand new academy at the 2012 Festival, Young Lions Creative Academy, with Bob Isherwood as Dean. The new academy will offer 35 young creatives, aged 28 or […]
A traveler in advertising universe, Johan Ohlson found his next stop: Saatchi&Saatchi Romania
Armed with creativity and a Nordic “Can do and also like it!”attitude towards life, Johan Ohlson came in Romania to take over the creative duties at Saatchi&Saatchi Bucharest, attributions previously […]