Category: CSR
Heineken: Going green and brewing for a better future
On September 10th, Heineken launched the results of its 2011 Sustainability Report, as a part of the company’s world wide initiative of being the most eco-friendly brewing company by 2020. […]
A sustainable lifestyle, promoted by Unilever SCE and Carrefour Romania
Unilever SCE and Carrefour Romania started their 1st common promotion in retail, encouraging consumers to adopt a sustainable lifestyle. The campaign – Together for a better life – takes place […]
OvidiuRo launched a campaign for a better life for poor children, supported by Romanian actor Marcel Iures
Romanian association OvidiuRo, leaded by Leslie Hawke, mother of American actor Ethan Hawke, launched its 1st SMS campaign aiming to raise funds to offer the education that can open a […]
Andrei’s Country – a Petrom project – attracted over 400 pupils from 9 Romanian counties
400 pupils from 9 Romanian counties (Bacau, Giurgiu, Dolj, Gorj, Arges, Valcea, Timiş, Prahova and Buzau) became responsible citizens in Andrei’s Country’s camp, that took place between July 22nd – August […]
Over Euro 70K for an UNICEF campaign, from Realitatea TV’s viewers
Realitatea TV’s viewers donated over Euro 70K during No Invisible Child campaign for UNICEF, that ran between June 23rd – August 24th. The funds will be used for continuing the project […]
Godmother handles 2nd edition for “Profi Awards You” campaign
Godmother handles 2nd edition for “Profi Awards You”, implementing the online, BTL and PR components for the CSR campaign. The agency won the account following winning a pitch organized in […]
New stage in Trends of Tomorrow campaign, announced by Samsung Romania
Samsung Electronics Romania announced a new stage of “Trends of Tomorrow” educational campaign, during which college students will have the opportunity to work on their career project together with mentors […]
Unilever and its sustainable living program – 1 year after
A year after launching the Sustainable Living Program, Unilever released the first results, included in a report that presents the progress made until now in order to achieve the established […]
Brasov won Town 2020, the national urban development competition organized by Siemens
Town 2020, urban development competition organized by Siemens, attracted 61 valid entries, movies that represent the most important areas in Romanian towns and ideas for their future development. Town 2020 […]
Ursus Breweries announced results of a SABMiller report on responsible drinking messages on packaging and in commercial communication
92.3% of the commercial communications made by Ursus Breweries Romania have Responsible Drinking Messages complying with SABMiller’s standards, and 91.36% of company’s products have references to messages that warn consumers […]