Category: Media
ZenithOptimedia: Stable ad growth in 2013 paves way for recovery in 2014 and 2015
The global advertising market is set to enjoy the same healthy rate of growth experienced in 2012 – which saw ad spend boosted by the London Olympics and the US elections […]
Main Romanian economic daily celebrates 15 years with “Our business is Romania” campaign
Ziarul Financiar, main Romanian economic daily, celebrates, in November, 15 years since its debut and launches, with this occasion, “Our Business is Romania” campaign It is our mission and our […]
Romanian state news agency Agerpres rebranded, with help from the Public Advisors and PQB
The Public Advisors, Romanian communications agency, and PQB, Romanian creative agency, are the ones that made the new communication strategy and rebranding for Romanian state news agency Agerpres. The entire […]
Brainient to provide interactive videos to ITV via Ad Explore
Brainient signed a partnership with ITV, largest commercial TV network in UK and one of the largest in Europe, in order to provide the company interactive videos to ITV. As Emi […]
Publicis Group acquired Zenith Romania
Publicis Groupe acquired today Zenith Romania, taking over the majority control of the agency, according to a press release.Zenith Romania was previously affiliated to the group and was operating, on […]
SOS Satele Copiilor and DDB Romania – campaign to support access to education
DDB Romania aims to make parents more sensitive with a new campaign, “Back to School”, made for SOS Satele Copiilor in order to gather donations for schooling and educating kids living […]
Haribo appoints MEC Romania to handle its Romanian media account
MEC Romania was appointed to handle Haribo’s media account on Romanian market, following a pitch that lasted 3 months. As a premium brand, Haribo aims to strengthen its position on […]
Romanian Mediafax Group launched M.Incubator
Mediafax Group launche a program to support and promote start-ups and entrepreneurs that are in the start of their projects. M.incubator aims to find projects with potential and to add […]
Adrian Sarbu left CME
Adrian Sarbu resigned today from the position of President and Chief Executive Officer of Central European Media Enterprises (CME), decision effective immediately, as a press release on company’s website shows. Sarbu […]
Comedy Central Extra brings 3 new series on Romanian screens this autumn
Comedy Central Extra consolidates its programs schedule this autumn with 3 new successful series, namely the sitcoms”The King Of Queens”, “Everybody Hates Chris!” and “Rules of Engagement”. Comedy Central Extra […]