Category: Digital & Media
Photo by Daniel Gzz on Unsplash
Lucia Antal, Marketing Director Pro TV, to represent Romania in I-jic’s board
Lucia Antal, Marketing Director Pro TV, will represent Romania in the board of I-jic, the international organization of audience measurement associations. Lucia was elected member in the board of International Joint […]
M&C Saatchi Merlin launches Social Influencer Division
M&C Saatchi Merlin has launched a new division specializing in social influencers, demonstrating the agency’s further growth into contemporary talent management. Launched on May 24th, the new division will be […]
IAB’s AdEx Benchmark: European Online Advertising continues double-digit growth and surpasses €40bn mark
IAB Europe announced on May 23rd, at the annual Interact conference, hat online advertising grew 12.2% in 2016 to €41.8bn establishing itself as the dominant advertising medium in Europe. The […]
Norwegian appoints Adelphoi as official music partner
Adelphoi has won the business of Norwegian, with the music agency to work directly with Norwegian, to develop its sonic identity and craft music across all facets of its business. […]
The global airlines alliance SkyTeam is launching SkyTeam Stories
SkyTeam, the global alliance of 20 airlines, is launching a travel-themed webseries, SkyTeam Stories. SkyTeam, developed the branded content in partnership with its ad agencies, BETC Paris and BETC Content. […]
BRAT launched SAO, first study in Romania to measure OOH audience
Romanian Bureau for Transmedia Audit (BRAT) launched SAO (Outdoor Audience Study), a study aimed to estimate the audience of OOH panels and profile those getting in contact with them. SAO […]
MediaCom named Agency Network of the Year at Festival of Media Global Awards 2017
MediaCom has been named Agency Network of the Year at the Festival of Media Global Awards 2017. The agency took the crown after winning an unprecedented 18 awards on the night. MediaCom […]
Eastern European Comic Con 2017: Geeks, games, adventures and advertising
Righ now it’s high time to be a gamer. In the last few years the YouTube gaming community has gone mental. I remember the times when playing games was just […]
V/ART – where Virtual Reality meets art- takes place in Bucharest, on 26-28 May 2017
Realities and Gateway VR invite the people passionate about virtual reality in club Play, Bucharest, 26-28th of May 2017. With the support of Google Tilt Brush, the visual artists enter […]
Grey Brasil signs Color of Corruption, aimed to monitor and expose corrupt Brazilian politicians to the public
A new nonpartisan, anti-corruption program — Color of Corruption— exposes Brazilian politicians condemned, cited or investigated in official courts, intending to help voters make more informed decisions ahead of Brazil’s […]