Category: Digital & Media
Photo by Daniel Gzz on Unsplash
SeniorHyper made an Oculus Rift activation for 5gum
Romanian digital agency SeniorHyper made an Oculus Rift activation for one of its clients, 5gum, using the VR device to offer the most complex integration between online and offline 5Gum […]
Pegas creates a new bicycles collection together with its fans, in a campaign signed by Publicis Romania
Pegas 2014 collection was created especially to communicate the new positioning of the brand, Pegas – The Urban Bicycle. In the newly launched campaign, Pegas consolidates its positioning, continuing the […]
Romanian agency Rusu+Borțun repositioned Floria
Romanian agency Rusu+Borţun Brand Growers rebranded the online flower store Floria and signs the communication campaign for the new positioning. The digital component of the process, redrawing and rethinking website’s functions, is signed […]
Lacoste calls on the King of Social Networks to launch its online boutique
For the launch of its online boutique, Lacoste, along with BETC and BETC Digital, asked Vine and Instagram star Zach King (@finalcutking) to help out. Zach King (@finalcutking) is an American […]
MRM Worldwide Romania launched Winetunes campaign for Lidl
MRM Worldwide Romania launched “LIDL Winetunes”, a campaign to promote the wine offer from Lidl stores and an offer available in retailers’ Romanian stores starting October. Romanians like quality wine […]
The Geeks launches a tongue in cheek campaign to promote a Romanian jobs counciling platform
Romanian The Geeks created “What do your folks say?” campaign, aimed to promote pemeserie.ro, a platform of IQ, personality and interests test platforms meant to offer help to young people looking for a […]
The secrets of a viral campaign, to be shared at MarkDay
The secrets of viral campaigns will be explored and unveiled at MarkDay, digital marketing conference that reunites Romanian and international speakers and which will take place in Cluj, on October […]
Romanian Initiative and BPN on Competition’s Council fines
Initiative and Brand Programming Network (BPN) – both member of Lowe Group Romania – are rejecting the decision of Romanian Competition Council. Despite of the factual, logical and non-equivocal argumentation presented […]
Corin Chiriac (Geometry Global Romania) on digital advertising and Romanian market
As digital is in the center of today’s advertising world, Corin Chiriac, Head of Digital Strategy Geometry Global Romania, detailed, for AdHugger, a series of aspects related to online advertising and […]
Romanian state news agency launched a new client interface for its feeds
Romanian state news agency Agerpres launched a new web interface for its subscribers, as part of its efforts to constantly improve the provided services. The new interface includes 2 sections, […]