Category: Digital & Media
Photo by Daniel Gzz on Unsplash
IAB Romania: important efforts to develop online advertising industry
Following the most recent General Assembly, IAB Romania announced the creation of a new category of members, the preparation of the 1st guide of Mobile advertising in Romania and facilitating […]
Raiffeisen Bank Romania launched its official Facebook page
In the end of June, Raiffeisen Bank Romania launched its official Facebook page, a new communication channel with its clients and employees. The page provides useful information about the bank, […]
Romanian pharmacy chain launched a smartphone app
Romanian Dona pharma network launched a smartphone app to let people know where the closest pharmacy where they can find the medicines they need. The app can be downloaded for […]
Gemius study: Mobile ads are gaining ground in CEE
An average of 3% of advertisements in Central and East Europe is displayed on tablets and phone screens, with Lithuania assuming the leading position in this field, a Gemius study […]
Media Audit Partners launched on Romanian market
A new auditing company in Romania, Media Audit Partners, partnered with Ebiquity, leading global media management specialists, offering to both international and local clients the most robust local audit service […]
Media Fact Book Initiative 2013: Performance media – biggest increase of ad budgets attracted in 2012
Initiative Romania launched Media Fact Book 2013, the 17th edition of the study that makes a complete analysis of Romanian media market, highlighting market’s transformations during 2012 and perspectives and […]
Year’s fashion, beauty and blogging event, to take place on June 21st
After a pilot edition in 2012, Digital Divas, the biggest event dedicated to active women in social media, comes back with a bigger, more advanced concept. The event will take […]
A lawyer, 1st first in the top of female public figures most present on TV in May
Lawyer Paula Iacob is top female public figure present on TV in May, with 15 presences, according to a mediaTRUST study. Second was the senator Gabriela Vranceanu Firea (12), on […]
Biz Magazine released the top of the most social media active brands in ROmania
Biz Magazine released for the 5th year in the row the ranking of the most active brands in Romanian social media. The top includes 50 brands that, last year, included […]
Lidl Romania celebrated 2 years of presence in social media with a special action for its Facebook page fans
Lidl Romania celebrates 2 years since launching its official Facebook page with a suite of special actions, including contests with instant prizes, that would reward the fans that were close […]