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The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

DRUID AI announces new partnership with Polish company – Office Samurai

DRUID, a worldwide leader in conversational AI technology for enterprise productivity, and Office Samurai, a technology consulting company specializing in process improvement, and Robotic Process Automation, are pleased to announce […]

September 21, 2021September 21, 2021 Maggie Hanson Business, Start Up

Karmarama and Project Everyone turn the UN’s Global Goals into 17 sticky notes for World’s To-Do List Campaign

Karmarama, part of Accenture Interactive, has teamed up with Project Everyone, a not-for-profit promoting the Global Goals, devised by Richard Curtis, to unveil “The World’s To-Do List”, a campaign to […]

September 21, 2021September 21, 2021 Cristina Blanaru Creativity, CSR, Marketing

Eye tracking findings emphasise the importance of measuring attention in digital advertising

Tech company Adnami has hailed new findings by research company Userneeds and OMD Denmark that lays bare the attention-grabbing power of high impact formats, some of which proved to deliver […]

September 21, 2021September 21, 2021 Maggie Hanson Digital & Media, Know-how Sharing, Start Up, Studies

Romania: Cleany expands and becomes Zumzi.com, home care services marketplace backed by investment fund Neogen Capital

Cleany, the online platform that connects users with cleaning service providers, is transforming into Zumzi.com with backing from Neogen Capital. The investment fund aims to develop marketplace solutions in multiple […]

September 21, 2021September 21, 2021 Newsroom Business, Start Up

BETC promoted two Managing Directors

BETC is an agency that grows along with its talent and recently announced the promotion of two Managing Directors:Mehdi Benali and Mathieu Laugier. Mehdi started his career in the UK, […]

September 17, 2021September 21, 2021 Cristina Blanaru Ads, Creativity

Sounzone: the new platform of the first Italian music library publishes its first launch campaign

“Love at first sync” is the campaign claim of Sounzone, the innovative music start-up founded in 2020 in Turin, Italy. Characterised by a disruptive business model that supports musicians directly […]

September 17, 2021September 17, 2021 Newsroom Creativity, Start Up

KPMG 2021 CEO Outlook: Global CEO confidence returns to pre-pandemic levels

CEOs of the world’s largest businesses are increasingly optimistic about the outlook for their own business and despite the Delta variant slowing down the ‘return to normal’, their confidence in […]

September 17, 2021September 17, 2021 Newsroom Business, Know-how Sharing, Studies

Brand Finance report: Microsoft overtakes Apple to become World’s Most Intangible Company

Every year, the Brand Finance Global Intangible Finance Tracker (GIFT™) report ranks the world’s largest companies by intangible asset value. This year’s number one company in terms of total estimated […]

September 17, 2021September 17, 2021 Newsroom Business, Finances, Studies

Tailent adds to the team two executives to reinforce globalization efforts and accelerate expansion

Tailent, Romanian tech company known for the development of intelligent software robots and for democratizing access to Robotic Process Automation (RPA) solutions, strengthens its top management team by bringing in […]

September 17, 2021September 17, 2021 Cristina Blanaru Business, People, Start Up

Ogilvy names Ben Messiaen Chief Client Officer for EMEA

Ogilvy is pleased to announce that Ben Messiaen has been named Chief Client Officer for EMEA. Shared Paul O’Donnell, CEO Ogilvy EMEA, “Throughout his career at Ogilvy, Ben has effectively […]

September 17, 2021September 17, 2021 Newsroom Business, Creativity

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