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The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Tommy Hilfiger accelerates the sustainability journey with “Make It Possible” program

Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH] announces Make it Possible, a bold approach to environmental and social sustainability that reinforces the organization’s commitment to create fashion […]

September 2, 2020September 2, 2020 Romanita Oprea Branding, Creativity

OTP Bank launches new versions for the OTPdirekt service and the SmartBank app

OTP Bank Romania takes a new step in the strategy of digitizing the services offered on the local market by launching a new version for the OTPdirekt service and for […]

August 31, 2020August 31, 2020 Newsroom Business, Digital & Media

Dubai Lynx announces Lynx Live Virtual 5 – 7 October

Following June launch of Lynx Live, a free, digital education, inspiration and networking platform, Dubai Lynx announces Lynx Live Virtual. Taking over the existing LIONS Live global platform for a […]

August 31, 2020August 31, 2020 Newsroom Creativity, Festivals & Awards

Real estate Skanksa Romania to use VR presentation platform from Bright Space

Skanska România takes the way to digitalisation and innovation and signed the implementation of the VR presentation platform developed by Bright Spaces. PropTech startup Bright Spaces closed a partnership with […]

August 31, 2020August 31, 2020 Cristina Blanaru Branding, Business, Start Up

Impact Acquires ACTIVATE Influencer Marketing Platform

Impact, the global leader in partnership automation, announced the acquisition of ACTIVATE, a leading brand and SaaS platform in the influencer industry. The acquisition, effective today, includes the industry leading end […]

August 30, 2020August 31, 2020 Cristina Blanaru Branding, Business, Start Up

Q-83 appoints Chris Henley to Lead UK and European Sales

Following the launch of two new products, Kitly and Kitly Business, Q-83, the influencer MarTech startup, has announced the appointment of Chris Henley as Head of Sales and Partnerships for the […]

August 28, 2020August 28, 2020 Newsroom Business, Digital & Media, Start Up

Adverty completes integration with US-based digital advertising technology platform Smaato

Adverty AB (publ) has completed the technical integration with US-based Smaato’s Digital Advertising Technology Platform, which gives publishers and app developers control over their monetization strategy when delivering ads to […]

August 28, 2020 Newsroom Business, Creativity, Digital & Media

Team Novak, represented by three paralympic cyclists in the professional platoon from the Tour of Hungary

Team Novak is the only cycling team represented by 3 paralympic athletes at the starting line, an unexpected and rare situation. Eduard Novak, the only Romanian paralympic champion, the Hungarian […]

August 28, 2020August 31, 2020 Romanita Oprea People

MSL The Practice is the PR agency selected by Glovo for its local communication

Starting September, MSL The Practice is Glovo’s local public relations agency for the company’s corporate communication and public affairs. The selection was made through a pitch where some of the […]

August 26, 2020August 31, 2020 Romanita Oprea Business, PR

Deloitte CMO Survey: Almost 1/2 of companies’ marketing budgets, redirected to SoMe and mobile during COVID-19 pandemic

During the COVID-19 pandemic, companies redirected almost half of the marketing budgets (46%) towards social media and mobile activities, according to the latest edition of Deloitte Chief Marketing Officer (CMO) […]

August 20, 2020August 20, 2020 Cristina Blanaru Business, Digital & Media, Marketing, Social Media, Studies

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