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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Peugeot unveils its new vision #UnboringTheFuture

Peugeot unveiled its new vision #UnboringTheFuture with a global film featuring epic concept car. The future of cars is looking increasingly autonomous – cars where technology takes care of everything, […]

September 21, 2018 Cristina Blanaru Ads, Creativity, Marketing

Air France Music launches the “Never Miss Out” service

Air France Music is launching “Never Miss Out”, available at music.airfrance.com and developed jointly with General Pop, BETC’s cultural event production entity. Is the concert by your favorite performer sold out? “Never […]

September 21, 2018 Cristina Blanaru Ads, Creativity

Alexandru Giboi (Agerpres Romania), elected General Secretary of EANA

Alexandru Giboi (Agerpres Romania) was elected General Secretary of European Alliance of News Agencies (EANA), on September 21st, during the EANA Conference held in Warsaw, Poland. Warsaw was, on September 20 […]

September 21, 2018 Cristina Blanaru Events, Media, People

Pablo appoints Tim Doust as Chair, promotes Kirstin Ross MacLeod and Dave Day, recruits from Ogilvy and Grey

Pablo continues to gather momentum with the recruitment of Harriet Knight, from Ogilvy as Head of Account Management; and Marcus Eley, from Grey as Head of Production. Tim Doust, founding […]

September 19, 2018 Cristina Blanaru Business, Creativity, People

Mastercard: Romania ranks 5th in Europe in adopting the contactless technology

Contactless tech, developing with high speed, became the most used form of electronic payment in Romania, country which ranks 5th in Europe when it comes of the number of contactless […]

September 19, 2018 Cristina Blanaru Business, Consumption Habits, Digital & Media, Marketing, Studies

 Calin Clej, appointed Marketing Director at Huawei Consumer Business Group Romania

Huawei Consumer Business Group Romania, the local branch of the international tech leader, announced the appointment of Calin Clej as Marketing Director. Calin Clej has over 17 years of experience […]

September 19, 2018October 22, 2019 Cristina Blanaru Business, Digital & Media, Mobile, People

With Canada legalizing cannabis, a new apparel line seeks Pardon for those convicted under old laws

With recreational cannabis use becoming legal in Canada next month, a new clothing and accessories line is supporting approximately half a million Canadians who received minor convictions for possession under […]

September 19, 2018 Cristina Blanaru Creativity

Publicis Media agencies named a Leader and a Strong Performer in a Forrester study

Publicis Media agencies Zenith and Starcom were named a Leader and a Strong Performer, respectively, in The Forrester Wave: Global Media Agencies, Q3 2018. Both agencies were among the select […]

September 19, 2018 Cristina Blanaru Business, Marketing, Studies

FDA & FCB New York launch first national youth vaping education campaign

FCB New York, in partnership with FDA, today announced that is has launched the newest evolution of “The Real Cost” youth tobacco prevention campaign. This new campaign, which will focus […]

September 19, 2018 Cristina Blanaru Creativity

Romanian iProspect (Dentsu Aegis) has a new Managing Director

Ioana Ciudin, professional with 15 years of experience on Romanian marcomm market, is the new Managing Director iProspect, a position she took over  in August. iProspect is a digital performance agency […]

September 19, 2018 Cristina Blanaru Business, Creativity, People

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