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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Oxygen becomes VEKA Romania’s communication partner

The independent agency Oxygen was selected, after a complex process, to be VEKA Romania’s partner for the development and implementation of the communication strategy. As a local consultant for VEKA, […]

September 4, 2018September 24, 2018 Romanita Oprea PR

Romanian McCann PR appoints Laura Aldea as its Chief Growth Officer

McCann PR announced that, in August, appointed Laura Aldea as its Chief Growth Officer. Laura brings 14 year of experience in advertising and she will have the mission to coordinate […]

August 31, 2018 Cristina Blanaru Business, Creativity, People, PR

Zoë Kravitz, in a new campaign for Black Opium, signed by BETC Luxe

BETC Luxe and General Pop continue their collaboration with Yves Saint Laurent Beauty via a new global communication campaign for Black Opium, a perfume launched in 2014 that is today ranked […]

August 30, 2018October 22, 2019 Cristina Blanaru Ads, Creativity

Boots UK and Ogilvy launch a ‘Faceless’ beauty campaign

Boots UK launches a beauty campaign – without faces taking center stage. Rather than shining a spotlight just on how products make you look, the new film focuses on how […]

August 30, 2018 Cristina Blanaru Ads, Creativity

OLX and Gemius join IAB Romania’s Board of Directors

OLX and Gemius joined IAB Romania’s Board of Directors, following the most recent General Assembly of the association and with the vote of the present members. The new Board of […]

August 30, 2018 Cristina Blanaru Digital & Media

Jennifer Larkin joined Epica Awards as its North American Awards Director for 2018 season

Jennifer Larkin has joined the New York office of the Epica Awards as its North American Awards Director for the 2018 season. She recently held the position of Director of […]

August 30, 2018October 22, 2019 Cristina Blanaru Creativity, Festivals & Awards, People

Epica Awards creates a new Grand Prix to celebrate Print

The Epica Awards has merged its Press and Poster prizes into a single Print Grand Prix. This came as a result of merging the press and poster categories. Digital outdoor and […]

August 30, 2018 Cristina Blanaru Creativity, Festivals & Awards

Nespresso launches new Master Origin range with stunning rainforest films

Nespresso unveiled its latest campaign which launches its new Master Origin range, for which the brand teamed up with JWT, Hogarth, and Gramercy Park Studios in order to create the […]

August 30, 2018 Cristina Blanaru Ads, Creativity

Škoda France and Rosapark launched « Ugly ‘90s » campaign

Starting August 29, ŠKODA France and its agency Rosapark launched « Ugly ‘90s » campaign to promote the new look and design of the car’s latest models. Škoda is a brand that […]

August 30, 2018 Cristina Blanaru Ads, Creativity

JYSK Romania runs an employer branding campaign

JYSK Romania, part of the Aarhus founded Scandinavian group JYSK Nordic, started a campaign of employer branding, aiming to attract new employees and retain the existent ones. “Scandinavian style jobs” […]

August 30, 2018 Cristina Blanaru Branding, Business, Specialized Communication

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