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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

BeTV and FCB Happiness built walls to promote Sacha Baron Cohen’s new series

Sacha Baron Cohen, the master of mockumentary television, strikes again with his new hit series ‘Who is America?’ – a show that has already pissed off Dick Cheney, the NRA, […]

August 7, 2018August 19, 2018 Cristina Blanaru Creativity, Guerilla, Marketing, OOH / DOOH

Propaganda signs a campaign for Romanian airline Tarom

Romanian agency Propaganda signs the newest communication campaign for the Romanian airline Tarom, “No matter where your heart drives you”, a sincere campaign, with an emotional and actual campaign and […]

August 6, 2018October 22, 2019 Cristina Blanaru Ads, Creativity

Greg White takes over as Managing Director of ENVY Advertising

Executive Producer Greg White has been promoted to Managing Director at ENVY Advertising. Originally joining ENVY Advertising as EP in February last year, Greg will work alongside owner and CEO […]

August 3, 2018 Cristina Blanaru Business, Creativity, People

Raluca Predoi, appointed the AcademIAA’s new program director

Raluca Predoi was appointed AcademIAA’s new program director, the first educational project developed by IAA Romania in collaboration with the academic environment, as a response to the growing need of […]

August 3, 2018October 22, 2019 Romanita Oprea Creativity, People

Romanian McCann PR to handle communication for the professional tennis player Horia Tecau

Romanian McCann PR will, starting August, coordinate the communication strategy for the international tennis player Horia Tecau, the only Romanian that is a champion in doubles at Wimbledon, US Open […]

July 30, 2018October 22, 2019 Cristina Blanaru Business, People, PR, Specialized Communication

Rusu + Bortun work on a CSR platform for Orange in Romania

Romanian agency Rusu+Bortun created an identity to represent the CSR projects and initiatives that Orange Romania is already running for years. The new identity is completed by a dedicated platform, […]

July 29, 2018 Cristina Blanaru Branding, Creativity

Financials: Serviceplan Group continues on growth course

The Serviceplan Group has closed the 2017/2018 financial year with an increase in sales of 7 per cent and generated agency fees of EUR 415 million. This means that Europe’s […]

July 27, 2018October 22, 2019 Cristina Blanaru Business, Creativity

HomeEquity Bank empowers Canadian homeowners with new brand platform that empowers retirees

After posting record mortgage numbers in 2017, HomeEquity Bank, providers of the CHIP Reverse Mortgage, announced the launch of a new brand platform today. Created in partnership with Zulu Alpha […]

July 27, 2018 Cristina Blanaru Ads, Business, Creativity

BMW and FCB Inferno Ccelebrate 60 years of The British Touring Car Championship

The British Touring Car Championship (BTCC) is one of the best-loved, most illustrious and famous motor racing championships in the world. Since its inception in 1958 (when it was known […]

July 27, 2018July 26, 2018 Cristina Blanaru Ads, Creativity

Iceberg announces an EC pilot project to support the digital transformation of SMEs in Romania

Tech and consultancy company Iceberg announced the launch of Digitalise SME, a pilot project financed by the European Commission at the initiative of the European Parliament, which will support the […]

July 27, 2018 Cristina Blanaru Business, Digital & Media

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