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You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

Decathlon opened in Romania its first logistic center in SEE

Decathlon, the international sports retailer, inaugurated its first logistic center in Romania, with the purpose to supply 3 SEE countries, Romania, Bulgaria and Greece. With a strategic importance at regional […]

November 16, 2017June 28, 2018 Cristina Blanaru Business

Greenpeace creates a fake real estate agency that profits from climate change

Right at the start of the COP23 Summit held in Bonn (Germany), Greenpeace France launched a whimsical operation to raise awareness from the public about climate change and reiterate its […]

November 16, 2017June 28, 2018 Cristina Blanaru Creativity

Geometry Global Bucharest, appointed to communicate for Baneasa Shopping City

Geometry Global Bucharest was appointed to communicate for Baneasa Shopping City, leader on the Romanian fashion and entertainment market, for the next two years. The agency was selected after a […]

November 15, 2017 Cristina Blanaru Business, Creativity

Eclectic composes the modern day cinematic score for Debenhams’ Fairy Tale #YouShall

Debenhams unveils its highly-anticipated 2017 Christmas campaign, #YouShall. Scored by Eclectic, the festive advert sees the British retail giant weave a modern-day fairy tale. Creatively devised by JWT, this year’s […]

November 15, 2017 Cristina Blanaru Ads, Creativity

NYF travels to Ecuador with a screening of its best creative works

New York Festivals presents itself in Ecuador by holding a screening on December 6th – the Worldwide Advertising Day. This screening is presented globally every year, and Ecuador could not […]

November 15, 2017 Cristina Blanaru Creativity, Festivals & Awards

FCB and Times of India transform a 400-year-old tradition of division with #NoConditionsApply

FCB India, in collaboration with Times of India, launched the second leg of #NoConditionsApply: a powerful short film that aims to change the Bengali Hindu ritual of Shindoor Khela from one […]

November 14, 2017 Cristina Blanaru Ads, Creativity, CSR

In Romania, UAPR keeps its president, designates new Board

Romanian Association of the Advertising Agencies (UAPR) designated a new board for the next two years and re-elected Stefan Iordache as its president. UAPR designated the new Board during its […]

November 13, 2017 Cristina Blanaru Business, Creativity, Marketing

Zulu Alpha Kilo wants to scare young ad execs straight, with its newest recruiting video

Toronto based agency Zulu Alpha Kilo released the most terrifying (and hilarious) recruiting video, called Scared Straight Out of Advertising. Geared towards wide-eyed ad students entering the work force, this hilarious […]

November 13, 2017June 28, 2018 Cristina Blanaru Ads, Creativity

Publicis Groupe salutes Cannes Lions Festival’s initiative and reconfirms its participation from 2019 onwards 

Publicis Groupe salutes Cannes Lions Festival’s initiative and reconfirms its participation from 2019 onwards. In 2018, Publicis Groupe will celebrate its transformation with the public presentation of Marcel at Viva Tech. […]

November 13, 2017June 28, 2018 Cristina Blanaru Business, Creativity, Festivals & Awards

Cannes Lions announces revamped 2018 Festival

Cannes Lions has launched the 2018 Festival of Creativity, with important changes to the delegate experience and awards structure. The 65th edition of the Festival will run for five days, from […]

November 13, 2017June 28, 2018 Cristina Blanaru Business, Creativity, Festivals & Awards

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