Interbrand announced global leadership promotions
Daniel Binns, CEO of Interbrand’s North America business has been named Global Chief Growth Officer. Simon Thun, CEO in Central & Eastern Europe assumes the role of Global Chief Client […]
Romania, Media Fact Book 2022: The local media market reaches Euro 642M in 2022
From a global perspective, the media advertising revenues grew by 7% in 2022 to an estimated 795 billion USD and are expected to continue the advance in a slower pace […]
RBC fully takes over the Fullscreen Digital software company
Romanian Business Consult (RBC), the local market leader in IT solutions for modern retail and banking, buys Fullscreen Digital, a local software development company with expertise in digital transformation projects […]
Danny Trejo Stars in New PSA “Bad Meds” to Combat Deadly Counterfeit Medicine and Drugs Sold Online
Safe.Pharmacy, a website dedicated to protecting individuals with safe medication tools and resources, is announcing today its first PSA aimed at combating counterfeit medications. The PSA, “Bad Meds” – the […]
Zulu Alpha Kilo auctions off actual Left-Handed Mango Chutney for charity
Last month, Zulu Alpha Kilo premiered their latest agency video, “Left-Handed Mango Chutney” at Strategy Magazine’s annual “Agency of the Year” awards ceremony. The satirical film depicts an industry creative […]
Eurobest Award Innovation Grand Prix to Serviceplan and Dot Inc. for Dot Pad, The World’s First Smart Tactile Graphics Display
Eurobest has today announced the Grands Prix and Special Award winners defining the European benchmark in creative excellence for 2022. Serviceplan were awarded 1 Grand Prix, 3 Gold, 2 Silver […]
Hawk expands its programmatic DOOH offering through global agreement with Hivestack
Media and insights platform Hawk has announced a strategic international partnership with Hivestack, the world’s leading, independent programmatic digital out-of-home (pDOOH) ad tech company. Hawk is a leading European player in omnichannel digital […]
MGID launches interactive rich media ads
MGID, the global advertising platform, has announced the launch of interactive rich media ads across its portfolio of premium publishers, driving effectiveness for advertisers through increased audience engagement and attention. The […]
Mediascope is the new creative agency for Beiersdorf in Romania
Mediascope became Beiersdorf‘s national partner in 2022, providing the company with creative services for trade marketing campaigns. Beiersdorf is considered the inventor of modern skincare and is the company that […]
Epica Awards announced the winners for 2022 edition
In the 2022 Epica Awards there were Grand Prix winners from Germany, Norway, India, the United States, Canada and Brazil. The Grand Prix debate took place this year at The […]