Tag: advertising
McCann Erickson Romania and Saatchi&Saatchi – first Romanian agencies awarded at Golden Drum 2012
McCann Erickson Romania and Saatchi&Saatchi Bucharest were the first Romanian agencies awarded at this year’s edition of Golden Drum, during the Single Channel Awards Gala. McCann Erickson Romania got 2 […]
W+K Portland ad for Facebook
Wieden+Kennedy Portland created the 1st TV ad for Facebook, as Mark Zuckenberg announced the social network surpassed 1BN users. The ad is directed by Alejandro Gonzalez Inarritu of Anonymous Content.
Golden Drum: How do shortlists look alike for Romanian agencies?
Advertising festival Golden Drum attracted also this year a serious Romanian presence. IAA.ro counted the Romanian agencies that made it on shortlists: Cohnandjansen JWT, McCann Erickson Romania, Frank Communication, Leo Burnett […]
Graffiti BBDO, appointed to handle Ursus creative account, following a pitch
Graffiti BBDO, brand agency within BBDO Romania Group, expanded its clients portfolio with one of the most important Romanian FMCG brands, Ursus, winning the account following a complex pitch. Graffiti […]
ZenithOptimedia: Internet – to grow 15% a year between 2011-2014
Internet will be the fastest growing medium between 2011-2014, a period during which it will post an yearly 15% growth, according to ZenithOptimedia forecasts. Among internet advertising means, display is […]
Zenith: 4.6% growth for global advertising market in 2013
ZenithOptimedia forecasts that the global advertising will grow 4.6% in 2013, led by developing markets and digital media. According to the predictions, the global ad spendings will increase in the […]
Start for entries for European Advertising Certificate 2013
EAC, the only qualification program based on a consistent curriculum agreed at European level and targeting the young employees in agencies, is open for entries for the 2nd year. 815 […]
Zenith Romania: Romanian advertising market – decrease of investments for the 4th year in the row
Zenith Romania predicts that Romanian advertising market will continue to decrease in 2012, for the 4th year in the row, as the political situation keeps being unstable, affecting the economy […]
IAB Forum Romania 2012: top speakers and actuality subjects
IAB Romania organizes, for the 2nd year in the row, IAB Forum Romania – an important event for Romanian online advertising industry. IAB Forum Romania will take place on October […]
Bianca Naumovici and Alexandra Axinte join Godmother
Bianca Naumovici and Alexandra Axinte join Godmother, completing agency’s team in Client Service and Creative department. Naumovici joins the agency as New Business Director. She has 6 years of experience […]