Tag: Black Friday
Romanians Are Becoming More Calculated on Black Friday: They Buy Out of Necessity and Compare More Before Deciding
Romanians seem to have become more cautious when it comes to shopping, especially during the Black Friday period. A survey conducted by Shopfully, the European leader in Drive to Store […]
United Media Services Study: For 1 in 2 Romanians, the winter holiday shopping starts in November or even earlier; Black Friday is a key moment to tick off some items from the shopping list
Consumer habits tell a lot about what the new trends will be and as the year comes to a closing we are not only looking back, but also at the […]
BLACK FRIDAY: the Fashion Days common sense edition ended, but the donations continue
Fashion Days, the fashion online market leader in Romania, ended Sunday the biggest sales event of the year. During November 11-15th were sold almost 450.000 products while the donations in […]
RTB House on rocking out Black Friday and Cyber Monday ads
As the highly competitive shopping weekend approaches, online merchants look to stand out during the shopping rush. Black Friday traditions in the US have expanded internationally, creating huge opportunities for […]
Historic US Cyber Monday: Over $3BN in total digital sales
comScore reported holiday season U.S. retail e-commerce spending from desktop computers for the first 30 days of the November-December 2015 holiday season. For the holiday season-to-date, $27.9 billion has been […]
MillwardBrown study: Black Friday, more and more impactfull in Romania
MillwardBrown Romania released a study related to Black Friday which shows the number of Romanians intending to buy with this occasion continues to grow. According to the study, 63% Romanians aged […]
SeniorHyper signs the teasing for Romanian Black Friday’s discounts in Orange store
SeniorHyper made a teasing online to announce the launch of Black Friday 2013 campaign in Orange Romania’s online store. The digital strategy includes a Facebook app with 3 games and […]
Black Friday preparations: Pay U introduces a monthly fixed cost for Romanian e-commerces
PayU runs, between October 16th – November 15th, the campaign “Come with PayU for Black Friday”. The campaign launches an innovative commercial offer: 3 online payment integrated methods – card, […]
Study: Romanians expected more significant discounts on Black Friday
Exact Research & Consultancy released a study that shows a third of Romanians made acquisitions on Black Friday and 70% of them declared that the discounts weren’t matching their expectations, […]
Daedalus Millward Brown: Almost 70% of Romanian got Black Friday fever
In just couple weeks, due to increased attention from mass media, Black Friday’s awareness increased two and a half times, reaching 69.8% of Romania’s population, with 11.1% of people that find […]