Tag: brand
The most promising Romanian brand program by Seed Consultants, at the 5th edition
“The most promising Romanian brand” program reached the 5th edition, which attracted companies from sectors like food, retail, pharma, fashion, beauty, IT&C and services from all over Romania. Between September 30-October […]
Romanian pate encourages Romanians to tag beautiful places, in a RON 100,000 promotion
Romanian pate brand “Pate Ardealul” encourages Romanians to discover beautiful places, recommend and tag them on a special map, available on a dedicated website. The initiative is part of a […]
Noroc beer has a new communication direction, signed by Leo Burnett Bucharest
Bergenbier and Leo Burnett & Target launched a new communication direction for Noroc, with the beer brand speaking now about a world in which one discovers that luck is not just fatality, […]
Rogalski Damaschin launched in Romania Paula’s Choice cosmetics brand
American premium cosmetics brand Paula’s Choice was officially launched on Romanian market during an event organized by Romanian agency Rogalski Damaschin Public Relations. The event took place on May 9th, at […]
PayPal refreshed its brand identity and launched its first global campaign
PayPal announced recently a refresh of its brand identity, which included introducing a new logo. The new identity, signed by fuseproject, reflects company’s simplicity, convenience and security in today’s dynamic, mobile-first world. This is the first […]
Danone launched a new brand platform on Romanian market: “Taste the life smiling”
Danone repositions in Romania, by launching a new identity campaign under the slogan “Taste the life smiling”. The campaign will be supported with TV ad, a new online communication platform www.gustaviatazambind.ro, […]
Amigo coffee brand, to be bought by Strauss Coffee BV
Strauss Coffee B.V. signed an agreement with Cia Iguacu de Café Soluvel to buy the Amigo coffee brand, sold mainly in Romania. Amigo is a brand well-known on Romanian market […]
Glenfiddich – the newest brand in People Public Relationships Agency portfolio
People Public Relationships Agency won the Romanian PR account of Glenfiddich Single Malt Scotch Whisky, most awarded Single Malt in the world, distributed in Romania by Alexandrion Grup. The agency […]
Courier service Cargus, a superbrand in Romania, according to an independent market survey
For the first time in its 22 year history, Cargus, one of Romania’s leading courier companies, qualified for the status of Superbrand, validation that comes after an extensive survey made […]
Propaganda Brand New created the visual identity for Egregio brand from Vincon
Propaganda Brand New created, for Vincon, a new wine brand, Egregio, a contemporary young wine to answer the new tastes consumers acquired. In positioning the brand, we aimed to attribute […]