Tag: brands
Romanian Central Bank gov.: For a county brand, we need more powerfull ones inside the county
Romania’s brand should be sustained mainly by many internal powerful brads, and a good reputation of Romanian services and goods can be achieved only if the values of the society […]
Harris Poll: M&Ms, the highest in brand equity for teens and young adults in US
M&Ms is the highest in brand equity for teens and young adults, as the 1st annual Youth EquiTrend study made by Harris Interactive shows. The 1st annual Youth EquiTrend® study […]
Adevarul, Peugeot and BRD usage, a sign Romanian are conservative?
Romanians that read Romanian newspapers such as Adevarul and Jurnalul National, watch TVR1, Diva, Discovery and Animal Planet and check women and food sites are traditionalists, according to a study […]
300 brands in Romania, validated through the program Consumer Superbrands 2010/2011
Superbrands Romania closed the 4th Superbrands program in which 300 brands in 52 categories of products and services from 25 activity sectors qualified for the Superbrands status. Consumer Superbrands 2010/11 […]
Grow brand brains on social media
The geometry of newsworthiness in traditional media narrates impact, conflict, proximity, prominence, timeliness and novelty. But this is not an article about traditional media. To start building your brand on […]
US remains the most admired nation globally, according to Anholt-GfK Roper Index for country brands
United States continue to lead globally in what concerns the international image, according to GfK Roper Public Affairs & Corporate Communications. The results of Anholt-GfK Roper Country brands Index 2010, […]
Cricova, the most valuable brand in Moldavia
Cricova is the most valuable brand in Republic of Moldavia, evaluated at USD 12M, according to “MdBrand-2010-TOP-50 Moldavian Brands” study, realized by MPP Consulting (Ukraine) and Incredocon (Moldavia), according to […]
DDB Worldwide & Opinionway research show brands how to keep being interesting on Facebook
A study realized by DDB Worldwide and Opinionway shows brands what they can do to avoid consumer disengagement and spark social creativity with fans According to the study, brand fans […]
Coca-Cola, IBM and Microsoft – “Best Global Brands” in 2010
Coca-Cola, IBM and Microsoft ranked themselves on the first 3 places in this year’s Interbrand ranking of the 100 “Best Global Brands”, Reuters informs.
Apple, Microsoft and Coca-Cola – the most valuable brands in the world
Apple, Microsoft and Coca-Cola are the three most valuable brands in the world, according to a new study made by Forbes magazine in partnership with JeffreyParkhurst, managing director of business […]