Tag: campaign
Alfi research: Campaign performance and measurement, driving increased use of QR codes in DOOH advertising
New research from Alfi, an AI enterprise SaaS advertising platform, shows senior advertising executives are forecasting strong growth in the use of QR codes in Digital Out of Home (DOOH) […]
Wunderman Thompson and Child Focus refuse to allow missing children to disappear
To mark the 21st International Missing Children’s Day, Wunderman Thompson and Child Focus have launched a striking new campaign built around a website that can only be kept alive by the general public – just like […]
Maserati chooses Herezie for new MC20 Cielo global campaign.
The Italian supercar manufacturer selected independent agency Herezie to bring to life the multi touch point campaign for “Cielo” the new Spyder version of the iconic MC20 model. The French […]
Cheil | Centrade wins the first Romanian Grand Prix at IAB Mixx Awards Europe with „The Guilt Gifts Puppetry”
Integrated communication agency Cheil | Centrade, the hub for Southeast Europe of the Korean network Cheil Worldwide, has won the Grand Prix at the 2022 IAB Europe Mixx Awards 2022 […]
Serviceplan Group created a new campaign for Chupa Chups XXL
‘More to Explore’, a new print and OOH campaign for Chupa Chups, visually transforms the delight of enjoying a longer-lasting lollipop into an expedition to the majestic universe of taste. […]
Polish Less Mess and Mamapool launched “Crushed by Clutter” campaign
Polish self-storage company Less Mess launches ‘Crushed by Clutter’, its first major brand campaign to create awareness of Less Mess and highlight the need for self-storage. The outdoor campaign was […]
Cheil | Centrade and KUBIS sign a new campaign for NN Romania
Cheil | Centrade, integrated communication hub for Southeast Europe of the Korean network Cheil Worldwide, has designed and implemented a new ATL campaign for NN Romania, which communicates the main […]
Lidl Romania and MullenLowe launched a new campaign for Cămara Noastră product range
Childhood breakfast with fresh butter, the dinner served after playtime, followed for sure by a home-baked dessert, the food package received from parents during college and family meals on holidays, […]
In-Game Ad Campaign From EMPIRE and Anzu Helps Babyface Ray’s ‘FACE’ Top The Charts
American independent record label EMPIRE partnered with the world’s most advanced in-game advertising platform Anzu.io to launch an exciting in-game ad campaign for the new album ‘FACE’ from Detroit-based Hip […]
Cavai tests innovative new approach for the Home Office’s ‘ParentWise’ pilot campaign helping parents and carers in the West Midlands
Cavai, the leading conversational advertising cloud, has delivered a ground-breaking part of a pilot child safety campaign for the Home Office, generating broad engagement from parents and careers keen to […]