Tag: company
Electrolux celebrates 50 years since launching its logo
Electrolux celebrates 50 years since launching its logo. Today’s logo was created in 1961, by Carlo Vivarelli (graphician from Switzerland) , following a competition in which were involved over 80 […]
Pate Bucegi communicates its new innovative packaging with a new campaign
Bucegi Pate cans have a new packaging, that includes a little space under the opener so they can be opened faster and easier. The new campaign, made by Graffiti BBDO, communicates […]
Draftfcb Bucharest created the 1st TV campaign for LEM’s
Draftfcb Bucharest created the 1st TV campaign for LEM’s, furniture producer with the largest network of furniture stores in Romania. The campaign that will run on TV and online between […]
Lufthansa flash mob in Bucharest, signed by Greater Ad
Romanian agency Greater Ad organized an informative flash mob at Baneasa Shopping City, one day before Lufthansa air line launched a direct flight Bucharest-Berlin. 40 professional dancers performed a specially […]
Monica Jitariuc becomes partner at The Practice
Monica Jitariuc became Partner within The Practice, with 5% of shares. Monica became a partner now, when the agency’s social media business generate over 20% of its revenues. Monica joined […]
Cocoon Group Bucharest made the new packaging design for Aslavital range from Farmec
Cocoon Group Bucharest and Farmec S.A. successfully completed a new collaboration, the packaging redesign of the well-known range of cosmetics, Aslavital. Aslavital range’s formula has been improved with a unique recipe […]
5% turnover increase in 2011 for BDR Associates, Hill&Knowlton associate agency in Romania
BDR Associates, Romanian agency associated to Hill&Knowlton, posted a 5% increased turnover in 2011 compared to 2010. BDR Associates Communication Group’s turnover for 2011 was of RON 5.87M ($1.9M), 5% […]
Shareholders change at 2Parale: Stefan Iordache (Leo Burnett Group Romania) takes over 40% shares
Stefan Iordache, Leo Burnett Group Romania founder, is the new shareholer at 2Parale, Romanian affiliate marketing network, after taking over 40% of company’s shares. Dorin Boerescu and Radu Spineanu continue […]
Study: Romanian consumers prefer the promotions with cash prizes
A study made by Mediapost Hit Mail – analyzing over 100 “send and win” campaigns made in Romania between 2005 – 2011, shows that cash prizes bring the biggest numbers of […]
Romanian Media Direction keeps Berlin Chemie media account
Media Direction, Romanian media agency part of BBDO Group, keeps Berlin Chemie’s media account, at the end of a complex pitch that involved 5 Romanian agencies. The pitch included a […]