Tag: efficiency
Making the lives of your employees happier by offering massages at the workplace
The marcomm industry, as interesting, challenging, beautiful and creative as it may be, brings with it late hours spent at work, back pain and poor blood circulation, especially if one […]
A new organizing committee, selecting to handle Romanian Effie 2016
The elections for the organizing committee in charge with handling Romanian Effie 2016 took place during a IAA Romania – UAPR General Assembly, on October 22nd. The committee coordinates, technically, all […]
“Smartists” – Bonux campaign Leo Burnett Group Romania, selected by Google for efficiency and creativity
Launched in May, the Romanian campaign for Bonux running under the tagline Smartists and signed by Leo Burnett Group Romania was recently was selected by Google as a benchmark of efficiency and […]
Romanian Effies 2015: 99 campaigns entered by 24 agencies and 3 companies
Romanian Effies attracted, in 2015, 99 campaigns, entered in the competition by 24 agencies and three companies and promoting 70 brands. The entries will be evaluated by a jury of over […]
JCDecaux gets personal with Marketing Directors, in a campaignn signed by BBDO Belgium
JCDecaux decided to do something different as part of a campaign seeking to convince leading marketing directors to show up for a business presentation. Instead if mailing an invitation to come to their […]
Romanian Effies’ jury to be presided by Neal Davies
Neal Davies, President and CEO EFFIE Worldwide since May 2014, will go to Bucharest to oversee the judging and to attend the Romanian Effie 2015’s awards gala. Davis has a career of almost 25 […]
Start for a new season of awarding Romanian advertising’s efficiency
Romanian chapter of International Advertising Association (IAA Romania) and Romanian Advertising Agencies Association (UAPR) announced the opening for the entry period at the 12th edition of Romanian Effie Awards. Effie remains […]
UPDATED: Romanian Effie Awards 2014 designated its winners
(adds info & statements from the Effie winners) The winners of the 11th edition of Romanian Effie awards were announced last night, in a Gala that took place at Romanian […]
Open for entries at Romanian Effie Awards 2014
International Advertising Association Romania (IAA Romania) and Romanian Union of Advertising Agencies (UAPR) announced the start of the entry period for the 11th edition of Romanian Effie Awards. The entries […]
Praktiker changed perception over its prices with a campaign signed by Leo Burnett & Target
Praktiker and Leo Burnett&Target launched on the market, in June 2012, “Praktiker. You can afford even with low income” campaign. The campaign aimed to change clients’ perception that Praktiker had […]