Tag: identity
LIA becomes the first festival to introduce “Verbal Identity” category
London International Awards (LIA) has announced the addition of the ‘Verbal Identity’ category to their 2015 Design competition. The introduction of the category is a reaction from LIA to the […]
Asian carrier Scoot to name a plane for Spirit’s highest form of flattery
Popular Asian airline Scoot’s cheeky ribbing of controversial US budget airline Spirit is reaching new heights with a plan to name its new Boeing 787 aircraft “Inspiring Spirit”. They say […]
Refresh for Frigorifer, signed by AMPRO Design
AMPRO Design, Romanian brand and packaging design agency, finalized the corporate rebranding for Frigorifer. Refreshing the image of the brand, the leader on Romanian frozen vegetables market, was made through a […]
Co:lab 24 aims to help Romanian NGOs with communication strategies and proper branding
A Romanian initiative, Co:lab 24 is a 24 hrs marathon reuniting specialists from different sectors eager to use their abilities and competencies to contribute to a radical change of image […]
Chèque Déjeuner changes its identity, becomes Up Group
Starting mid-January, Group Chèque Déjeuner changes its identity and becomes Up Group. The new identity is consistent with changes within the group, which has grown from a product-based company to a global […]
New visual identity for Electrolux
Electrolux introduced a new visual identity for the company brand. Refreshing the iconic logotype and setting new distinctive standards for imagery and colors, the design is created to have more […]
AchieveGlobal Romania rebranded in Equatorial, with help from Rusu+Bortun Brand Growers
Romanian branding agency Rusu+Borţun Brand Growers and digital agency Rusu+Borţun Cyber Growers handled the rebranding for AchieveGlobal Romania, the campaign to communicate the rebranding and the new corporate website. Following the […]
Clotier wears Storience
Earlier in 2014’s summer, Storience created the brand identity and web design for Clotier, the most inspired Romanian online fashion store. Positioned as an “advisor on wardrobe issues”, the new online […]
Romanian Men in Black adopted a new identity
Eight years after starting its activity on the market, Romanian agency Men in Black adopted a new identity, to align to present’s realities. The former corporate signature of the agency […]
PayPal refreshed its brand identity and launched its first global campaign
PayPal announced recently a refresh of its brand identity, which included introducing a new logo. The new identity, signed by fuseproject, reflects company’s simplicity, convenience and security in today’s dynamic, mobile-first world. This is the first […]