Tag: launch
Ole Smoky Moonshine, a new brand launched by Cristalex on Romanian market
Cristalex launched in Romania a new brand, Ole Smoky Moonshine, introducing, in the same time, a new category of spirit drinks on the local market. “Moonshine’” – initially an illegal traditional […]
Virgin Radio launched in Romania, replacing Radio21
International radio brand Virgin Radio entered Romanian market through a partnership with French media company ‘Lagardere Active Radio International’, which already operates radio stations in Romania. In Romania, Virgin Radio […]
Romanian Agerpres launched the first Romanian Facebook Messenger NewsBot
Romanian state news agency Agerpres launched, at UN, the first Facebook Messenger NewsBot in Romania and a video documentary. Agrepres NewsBot is conceived to help Facebook users to identify the […]
WineWay, new market concept launched by Foodwise for Halewood on Romanian market
Romanian Foodwise Marketing, creative hub specialized in developing projects for food&beverages industry, launched on the local market a new concept, for Halewood Wines&Spirits. The project was developed on behalf of the […]
Romanian bicycles and shirts producers launch a collection of shirts for bicyclists
Romanian bicycles producer Atelierele Pegas and the shirt producer Braiconf joined forces and call those using bicycles to „Dress at 4 spokes”. The two Romanian brands with tradition worked together […]
IPG Mediabrands launches Healix to service healthcare clients
IPG Mediabrands, the global media arm of Interpublic Group, announced the creation of Healix, a new global division focused on Life Science and Healthcare brands. As part of the launch, […]
Honeycomb launches in Germany and Austria
Revolutionary advertising-delivery platform continues European rollout and, following its UK launch earlier this month, Honeycomb opens the doors to advertisers, production houses and agencies in Germany and Austria. Refreshingly transparent and user-friendly, […]
Subway reveals new logo and symbol, launches new US ad campaign
Subway restaurants, the world’s largest sandwich chain, updated its logo, along with a powerful new symbol. The consumers were able to preview the new logo in ads which were first aired, […]
McCann Montevideo launched I CANN, eau de creativite
As brands evolve from storytelling to story-making, McCann Montevideo celebrated its 70th anniversary by creating a product that symbolizes its commitment to creativity. The agency has created its own, limited-edition […]
W+K trio launched new agency Who Wot Why
Matt Gooden, Sean Thompson and Ben Walker, the creatives who helped build the Honda brand with Cog and Grrr at Wieden and Kennedy, have set up Who Wot Why. Their mission […]