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Europe’s Go-to-Market Accelerator for AI Startups Launches

Maxi Pet opens its third pet hypermarket in Bucharest

Study predicts who’ll win Eurovision 2026

KA-BOM: An ecosystem of specialists working together to improve collaboration in organizations

Cohn&Jansen signs the George Business launching campaign

Serena Williams returns to the court as new Heineken® 0.0 global ambassador

Stefan Sagmeister headlines D&AD Festival 2026

UK Packaging Pact launches to unlock progress in transforming packaging

BBH Funds Future Generation of Talent with Sixth Year of Barn

Effie Worldwide reveals the contenders for its 2025 Global Best of the Best Effie Awards

Tag: Marketing

Carmen Georgescu, promoted Marketing Manager East Europe South Cluster within Electrolux

Carmen Georgescu was promoted Marketing Manager East Europe South Cluster within Electrolux, due to her expertise in the field and to the results achieved as Marketing and Communication Manager Electrolux Romania. In […]

July 11, 2012August 22, 2012 Cristina Blanaru Business, Profiler

Preparations for Moscow’s Red Apple

Moscow International Advertising and Marketing Festival “Red Apple” will take place September 19th and 20 th in Digital October Center. Traditionally, the festival consists of competitive and educational programs. Admission […]

July 10, 2012September 13, 2012 Cristina Blanaru Creativity

Passion’s Pete Candeland directs Stadium UK titles for BBC London 2012 Olympic Games

Passion and Red Bee Media have created a spectacular opening sequence to herald the BBC’s coverage of the London 2012 Olympic Games. The film was devised by executive creative director […]

July 10, 2012August 22, 2012 Cristina Blanaru Ads, Creativity

real,- relaunched its Condiments Bazaar

“Condiments Bazaar”, a concept initially launched by real,- Hypermarket as a pilot project, has been redesigned and developed following positive reactions from customers. The new concept involves an improved shopping […]

June 26, 2012July 6, 2012 Cristina Blanaru Business, Marketing

400% sales increase in 3 hours for Stilago, following an SMS campaign by HyperActive and Mobile Works

HyperActive and Mobile Works ran, on June 13th, an SMS promotional campaign for Stilago, the most exclusive online fashion store in Romania. We are permanently looking for new ways of […]

June 20, 2012July 6, 2012 Cristina Blanaru Digital & Media, Marketing, Mobile

Xplain gets Baneasa Shopping City into the digital world

As part of its international clients portfolio expansion, Xplain started working with Baneasa Shopping City and Grand Cinema Digiplex multiplex, that lays within the commercial complex. Through a strategy well structured, XPlain developed […]

June 19, 2012July 6, 2012 Cristina Blanaru Business, Digital & Media, Mobile, Social Media

PPC from WebDigital or how to make niche online marketing, with Ionut Munteanu

WebDigital is a Romanian company launched, 4 years ago, by Ionut Munteanu, Romanian online professional specialized in Search Engine Marketing and Pay Per Click Advertising, with extensive expertise in online […]

June 11, 2012July 6, 2012 Cristina Blanaru Digital & Media, Marketing, Profiler

Mercedes-Benz starts European concerts series, to promote its new Clase A brand

Mercedes-Benz starts, 3 months before launching on the market the new Clase A brand, a series of concerts in 5 European towns. The concerts are made together with British alternative […]

June 8, 2012June 14, 2012 Cristina Blanaru Business, Marketing

Letterbox marketing in Europe: Over Euro 3.8Bn for leaflets distribution

European Letterbox Marketing Association (ELMA) published the results of the 1st pan-European door drop census (distribution of leaflets or other ad materials in mailboxes), that covers 20 countries: Germany, UK, France, Switzerland, […]

June 6, 2012July 6, 2012 Cristina Blanaru Marketing

A story with Philip Kotler – trained and certified experience in Bucharest

Quotes to remember: Within 5 years, if you’re in the same business you are in now, you’re going to be out of business  Crisis is a terrible thing to waste […]

June 3, 2012August 22, 2012 Cristina Blanaru Marketing

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