Tag: Marketing
Philip Kotler’s training in Romania and the 1st Romanian Marketing 3.0 generation
Romanian atheneum hosted, on Friday, Philip Kotler’s marketing training, an event that was attended by marketing professionals and managers. The certified Marketing 3.0 training was held by Kotler and organized […]
Digital Catalyst Fund, ready for business
Digital Catalyst Fund, a business incubator inspired by Silicon Valley, is officially available starting June 1st in Bucharest, city that hosts one of the biggest tech communities. Digital Catalyst Fund […]
Philip Kotler – awarded Doctor Honoris Causa title by Bucharest University
Bucharest University (UB) awarded Doctor Honoris Causa title to Philip Kotler, following a proposal of Communication and Journalism Faculty, during a ceremony that took place on May 31st. The ceremony, […]
FMCG and Pharma – sectors with most interest on Philip Kotler’s training in Bucharest
The people working in FMCG and Pharma are the most interested in Philip Kotler’s certified training to take place on June 1st, at Romanian Atheneum. The training is running under […]
Brand Activation Strategy – understand brands’ efforts to build a powerful relation with their target
Brands Activation Strategy, an new Smark KnowHow event – will take place on June 15th and targets marketing professionals in Romania, aiming to make the participants understand which are the […]
Marina Zara, appointed Marketing Director of Romanian retail chain Flanco
Marina Zara was appointed as the new Marketing Director of Romanian electro-it retail chain Flanco, after Violeta Luca, previously occupying this position, was appointed Deputy CEO of the company. On […]
Evensys prepares Marketing360 for mid-June; to host also Cannes Predictions, by Leo Burnett Romania
Evensys prepares the 5th edition of Marketing360, that is scheduled to take place on June 13-14, having on agenda discussions on the new perspectives and opportunities that can add value […]
Mobile Circus, at Cannes Lions 2012
Cannes Lions, Mobile Marketing Association (MMA), leading global trade association for the mobile industry, and Velti, leading global provider of mobile advertising and marketing technology, announced Mobile Circus, a program […]
Romanian platform SMARK repositions, through an image campaign
After a series of changes of design and editorial structure, SMARK, Romanian editorial platform targeting marketing professionals in Romania, is focusing on its new positioning by launching an image campaign. […]
2Parale: Romanians are spending more money online in
Romanians are spending more money for online shopping, with over RON 400 (@ Euro 100) transactions increasing continuously since the start of the year, according to 2Parale, the biggest Romanian […]