Tag: Marketing
Live launch for a Romanian ITC e-commerce website, Thursday, in Bucharest
A Romanian ITC website selling cartridges and accessories for small businesses and home users was unconventionally launched, Thursday night, in a club in Bucharest. Launched by Itrax Solutions, the website, […]
Philip Kotler comes back to Romania for a first accredited training for communication specialists, in June 2012
Philip Kotler comes back to Romania for a first accredited training for communication specialists, on June 5th 2012, during an event organized in partnership by Confident Public Relations and V+O […]
Bucharest has a tourism marketing plan for 2011-2015 and a slogan for it
Romanian Tourism Ministry organized, on August 8th, a consultation with the tourism factors that activate in Bucharest regarding the touristic marketing plan for 2011-2015, a program to be finalized by […]
Ursus and Publicis Romania – Evolution
Following a pitch organized at the beginning of 2011 and to which were invited 4 agencies, Publicis was designated the winner agency to implement the activation platform for Ursus brand. […]
Mihaela Paduraru: Sales for “Product of the Year” brands can go up by 25%
Mihaela Paduraru, Project Manager Product of the Year at Media Concept Store, said, in an interview for AdHugger, that 81% of the people are willing to buy a product elected […]
New workshops at IAA Romania, starting September
IAA School’s Workshops will bring to Romanian marcomm professionals a new series of seminaries with prestigious specialists that will present new concepts, innvative work tools and different perspectives on marcomm. […]
Smiley’s Garage Sale – a new communication platform for pre-paid segment from Ogilvy and Cosmote
Ogilvy and Cosmote came up with a first on the Romanian advertising market, a national campaign styled as a “Garage sale”, where the exposed objects belonged to a celebrity, Smiley, […]
ADfel 2011 festival, starting August 15th
ADfel 2011 festival will take place in Fabrica club, on August 15th-21st. ADfel is an event that offers, every year, a week of branded entertainment and is organized by IQads […]
Lowe&Partners supports BCR Ladies Open Romania
Lowe&Partners supports BCR Ladies Open Romania, an event at its 1st edition, that also included a series of special events. BCR Ladies Open Romania, the most important contest of its […]
Berlin Chemie became Proximity’s client in Romania
Romanian direct & relationship marketing Proximity, part of BBDO Group Romania, expands its portfolio with a new client, offering integrated communication solutions to pharma producer Berlin Chemie.