Tag: media
#ICEEfest 2015 – the agenda & 9 more days to go
This year’s edition of ICEEfest 2015 will start in nine days and the organizers are prepared: they compressed, in 2 days, over 60 hours of presentations and gathered together, in total, over 80 exerts who will […]
Romanian MediaCafe becomes ChargeAds, consolidates its local operations
MediaCafe rebranded in ChargeAds on the Romanian market, consolidating its operations within one of the most important providers of Programmatic Trading in Europa Consolidating its local operations under the new brand, Mediacafe asimilates the Yahoo! partnership in […]
Lucian Romascanu, appointed Country Manager for Romania at TailWind
TailWind, Think Digital Group’s Programmatic Trading and Ad-Tech Solutions specialized company, expands its operations in Romania and appoints Lucian Romascanu to be its Country Manager. Lucian Romascanu, a graduate of ASE Bucharest which holds […]
Journalists and content producers from important international publications to come to #ICEEfest
The Huffington Post, The New York Times, Le Figaro, El Pais and VICE are just a few journalism and publishing giants to be represented at ICEEfest 2015, the biggest festival in […]
Constantine Kamaras: New journalism must rely on accuracy and high editorial standards; when it comes to building a solid editorial business, clickbaiting is futile – and wrong
Constantine Kamaras, Chairman of the Board IAB Europe and Vice Chairman 24 Media Greece, thinks that many things have changed during the last few years when it comes of new […]
Dove Men+Care launched “Real Strength” campaign on Romanian market
Dove Men+Care launched on Romanian market the “Real Strength” campaign, a campaign about the real power of the modern men made by Unilever together with Kubis Interactive, Image PR and Mindshare […]
BPN Romania to handle the media services for Idea Bank
BPN Romania was appointed to handle the media services for Idea Bank, winning a pitch organized at the end of 2014. The creativity and the communication strategy were the ingredients which […]
UPDATED: Mark Walker (IPG Mediabrands) joins the line-up of speakers at ICEEfest
(Update 09.06 – adds info on Mark’s presentation & a statement related to Romanian market) Mark Walker, SVP MAP World Markets at IPG Mediabrands, joins the line-up of speakers to be present in […]
Romanian the group launched a new agency, specialized in programmatic media
For us, internet is another dimension of preoccupation, interaction, communication and existence, including commercial, for people and brands. Our clients were expecting from us, as always, to outrun the future. Prometheus […]
Romanian BPN, awarded bronze at The Internationalist Awards for Innovation in Media, New York
The media strategy proposed and implemented by BPN Romania for Zizin campaign #dacupace was awarded Bronze at 2015 edition of The Internationalist Awards for Innovation in Media, New York. This […]