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D&AD appoints 26 new ambassadors in 10 Countries

LANEIGE appoints Jung von Matt HANGANG for global Bouncy & Firm Serum campaign

Legal AI Legora got Jude Law to front its global brand campaign

LOT Polish Airlines is celebrating the 10th anniversary of its route from Warsaw to Cluj-Napoca

Anca Teletin, Grapefruit: “Creativity is not just a skill that you have, it’s a thinking pattern, and the way you approach life and solve problems”

Wave office building in Gdańsk recertified as an “Object Without Barriers”

Monta acquires Vourity’s charge point management software contracts from ABB E-mobility in the Nordics

Contagious Radar 2026 reveals the key trends set to shape culture and marketing in the year ahead 

BBH books LastMinute.com

Schwarzkopf – Official Hair Partner for Mercedes-Benz Bucharest Fashion Week

Tag: pastel

pastel earns the EcoVadis Bronze Medal for its sustainability performance

pastel, a Romanian integrated communication agency, has been awarded the Bronze Medal by EcoVadis, the global leader in corporate sustainability assessments. With an overall score of 66 out of 100, […]

October 23, 2025October 23, 2025 Romanita Oprea Business, Creativity

Andreea Riscu, pastel: Adapting to the new realities and continuous learning are at the heart of everything we

AdHugger continues its series about the Romanian PR industry with Andreea Riscu, New Business Manager at pastel, discussing about how the agency sees the landscape at this moment, the latest technologies that are emerging […]

November 4, 2024December 19, 2024 Romanita Oprea Interview, PR

The collaboration between Pastel and Canopy evolves into a strategic partnership

The independent Romanian agencies Pastel and Canopy promise creativity and strategy in online campaigns as they join forces to form a strategic partnership. This comes after an almost 5-year long […]

April 23, 2021April 23, 2021 Romanita Oprea Creativity

pastel and Unlock Market Research launch “Open Insights”

The new service is an online tool for qualitative research concluded with strategic and creative data interpretation, which enables a quick and open dialogue between brands and consumers. Unlock Market […]

May 8, 2020May 8, 2020 Romanita Oprea Creativity, Marketing, Studies

pastel boosts its creative services with an integrated video department

pastel takes a giant leap in the development of its video production area, by covering, completing and putting the finishing touches on its own competencies in this department. Thus, the […]

November 8, 2019 Romanita Oprea Creativity

pastel develops themed campaigns for the ”1 Minute” chain, Lagardere Travel Retail Romania group’s retail concept 

pastel agency communicates for the international Lagardere Travel Retail group. The collaboration started at the beginning of this year, when the agency won the communication pitch involving themed campaigns for […]

August 16, 2019 Cristina Blanaru Creativity

New brand identity for pastel

The communication agency pastel repositions itself and has a new brand identity, following an ample transformation process which led to changing the business model in the context of a constantly […]

May 15, 2019October 22, 2019 Romanita Oprea Branding, Creativity

pastel gives voice to the rebranding campaign Autism Voice

„Rică nu știa să zică” (“Rică didn’t know how to say”) is the story of thousands of children with autism, that pastel told together with actors Marius Manole and Andi […]

April 10, 2019October 22, 2019 Romanita Oprea Branding

Laura Iane (pastel): Most of the obstacles we encounter are of our own design

Laura Iane, Creative Director at Romanian agency pastel, has 13 years of experience in advertising. She started her career at Saatchi & Saatchi, where she evolved until she got to […]

April 4, 2019April 5, 2019 Cristina Blanaru Creativity, Women in Business

Top 3 ADC – 2019’s first winners

2019 starts with a double Top 3 ADC of the best Digital, TV, Print and OOH executions of January and February. Therefore, January’s Work of the Month is „More coffee […]

March 14, 2019 Romanita Oprea Creativity

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